AD Agencies
Leo Burnett forecasts 2014 Cannes Lion winners
MUMBAI: With a day left for the biggest event of the advertising industry to commence, the industry is keeping its fingers crossed to pick up the coveted Lion.
Like every year, Leo Burnett Worldwide has revealed its 27th annual Cannes Predictions anticipating the results of this year’s 61st Cannes Lions International Festival of Creativity..
With more than 84 per cent accuracy, the agency’s predictions have an unparalleled track record, year over year, recognizing Cannes contenders most likely to win. Leo Burnett Worldwide’s chief creative officer Mark Tutssel curated the list to encompass the most forward thinking, compelling creative products across channels.
“We sifted and sieved through hundreds of the most brilliant pieces of work from every cranny of the world, spanning Lions award categories,” said Tutssel. “This year’s work is full of humanity, imagination and pure creativity, and remarkable for finding fresh and innovative ways to connect emotionally with people.”
Top 25 Contenders
1. Guinness “Sapeurs” by AMV BBDO / London, UK
2. Not Impossible Labs + Intel “Project Daniel: 3D Printing Prosthetic Arms” The Ebeling Group / Not Impossible Labs / Venables Bell & Partners / Venice, USA
3. Skype “The Born Friends Family Portrait” Pereira & O’Dell / San Francisco, USA
4. British Airways “The Magic of Flying” OgilvyOne / London, UK
5. New Zealand Transport Agency “Blazed” Clemenger BBDO / Wellington, New Zealand
6. Colombian Ministry of Defense “You Are My Son” Lowe SSP3 / Bogota, Colombia
7. Harvey Nichols “Sorry I Spent It On Myself” Adam&EveDDB / London, UK
8. Mimi Foundation “If Only For A Second” Leo Burnett / Paris, France
9. Volkswagen – Side Assist “Living Room” / “Bathroom” / “Bedroom” AlmapBBDO / Sao Paulo, Brasil
10. Terre des Hommes “Sweetie” Lemz / Amsterdam, Netherlands
11. HBO GO “Awkward Family Viewing” SS+K / New York City, USA
12. P&G – Old Spice “Smellcome to Manhood” Wieden + Kennedy / Portland, USA
13. Chipotle “The Scarecrow” Creative Artists Agency + Moonbot Studios / Los Angeles, USA
14. Google + Warner Brothers “A Journey Through Middle Earth” North Kingdom / Skellefte?, Sweden
15. Inakadate Village “Rice-Code” Hakuhodo / Tokyo, Japan
16. Brazilian Association of Organ Transplantation “Bentley Burial” Leo Burnett Tailor Made / Sao Paulo, Brazil
17. 350 Action “Climate Name Change” Barton F. Graf 9000 / New York City, USA
18. Honda “Hands” Wieden + Kennedy / London, UK
19. Samsung “Maestro’s Academy – Smart Bike” Leo Burnett / Milan, Italy
20. Honda – Internavi “Sound of Honda / Ayrton Senna 1989” Dentsu / Tokyo, Japan
21. Nike “The Nike SB App” R/GA / New York City, USA
22. Adidas “D Rose Jump Store” TBWA / London, UK
23. Southern Comfort “Karate” Wieden + Kennedy / New York, USA
24. Newcastle Brown Ale “If We Made It” Droga5 / New York City, USA
25. Volvo Trucks “Live Test Series: The Epic Split” Forsman & Bodenfors, Sweden
“Our annual Cannes Predictions offer not only Leo Burnett Worldwide’s take on the leading creative work likely to earn Lion trophies, but a magnified view of the bravest ideas and boldest thinking that jolts our craft boldly forward,” said Tutssel who will present “Why Borderless Creativity is the Future of Communications” master class at Cannes. “These are the stimuli that fuel imagination and ignite us to change human bahaviour in vigorous, disruptive bounds.”
AD Agencies
Tempest Advertising bags three Big Bang Awards, lights up Mumbai debut
Agency wins silver for Dave & Buster’s launch, plus two for Syngenta
MUMBAI: Tempest Advertising has marked the start of its Mumbai innings with a podium finish, picking up three honours at the Big Bang Awards 2025 organised by the Ad Club.
The agency won a silver Big Bang Award for creative excellence in the consumer services category for the launch campaign of Dave & Buster’s in Mumbai. It also secured a silver and a bronze for two Syngenta campaigns, underlining its ability to move seamlessly from lifestyle brands to the heart of Indian agriculture.
For the Dave & Buster’s launch, the team leaned into the brand’s American roots while tuning the message to Mumbai’s high-energy pulse. Built around the line “Eat, Drink, Play & Watch,” the campaign used neon-lit visuals and dynamic storytelling across key outdoor sites in Andheri West, quickly catching the attention of both locals and the advertising fraternity.
In the agriculture category, Tempest’s work for Syngenta NK’s 25-year milestone campaign, “25 साल से सफल, NK फसल,” earned a silver. The brand film celebrated the company’s long-standing relationship with Indian farmers and was well received across its India teams.
The agency also took home a bronze for “Har Kisaan Ka Samadhan,” a product film for Syngenta’s tomato hybrid range. The campaign positioned the brand as a dependable, science-led solutions partner for farmers across the country.
Together, the wins highlight Tempest’s broad creative range, spanning entertainment, consumer services and agricultural brands. Over the years, the agency has collected accolades across platforms such as Pepper, IAA, IMA, AAAI, e4m, Big Bang and Maddys.
With established offices in Hyderabad, Pune and Bengaluru, Tempest continues to expand its footprint while managing a diverse mix of clients across sectors.
Tempest Advertising managing director Turab Lakdawala, said the wins reflect both creative momentum and the agency’s ambitions in the country’s most competitive market. He added that the focus ahead would remain on crafting tailored communication that delivers relevance, impact and long-term value for clients.
As Tempest steps into Mumbai with fresh momentum and a shelf of new silverware, the agency signals that its growth story is not just about geography, but about sharper insights and bigger ideas. If the Big Bang Awards are any indication, this is only the opening act.
