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Kingfisher wins ‘Best New Airline Of The Year’ award
BANGALORE: Kingfisher Airlines has been conferred with the “Best New Airline of the Year 2005” in the Asia Pacific and Middle East by the Centre for Asia Pacific Aviation (CAPA).
The award was presented to Kingfisher Airlines at a gala event held in Kuala Lumpur on the sidelines of the second Annual Asia Pacific & Middle East Aviation Outlook Summit 2006. The award was accepted by chairman & MD Dr. Vijay Mallya, in the presence of top executives from the world’s leading airlines, travel companies and a sprinkling of international media.
Commenting on the achievement, Dr. Mallya said, “The award represents a powerful endorsement from the traveling guests who recognise our commitment and service excellence. I would like to thank all our guests for their support. This is also thanks to our remarkable team that has consistently risen to the challenge and delivered a superior product experience that Kingfisher Airlines has received this recognition and the award is an encouragement for them to continue the good work and to do even better now. I have pleasure in dedicating this award to all Kingfisher Airlines employees.”
The “Best New Airline Of The Year Award” has been introduced for the first time this year to recognise the significant level of start-up activity in the Asia Pacific region in the last twelve months. Kingfisher Airlines won the award as it emerged as the start up airline that had the most significant impact in the Asia Pacific and Middle East region and for a creating an outstanding customer experience, the release adds.
The CAPA Awards are presented annually to Asia Pacific and Middle Eastern personalities and organisations doing the most to influence business and regulatory strategy in ways which will have a lasting and irreversible impact on the evolution of the aviation and tourism industries, states an official release.
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Navi releases new ‘Hurrypur’ film focused on speed and simplicity
Auto breakdown turns F1-style pit stop in campaign film set to Baalti’s track
MUMBAI: When life’s in the fast lane, Navi wants even your breakdowns to be over in a blink. Navi has rolled out a new film under its ongoing ‘Hurrypur’ campaign, doubling down on its core pitch speed and simplicity in everyday transactions.
The film opens on a familiar hiccup, an autorickshaw breaking down mid-ride. But what follows is anything but ordinary. The repair unfolds like a Formula 1 pit stop swift, precise, almost cinematic. Within seconds, the tyre is replaced, the vehicle is back on the road, and even the fare negotiation wraps up in record time.
Set to US-based musical act Baalti’s track “123”, the film uses rhythm and pacing to mirror its central idea, in a world that moves fast, everything around it must keep up.
The narrative builds on Hurrypur, a fictional world where time is treated as currency and delay is almost obsolete. Through exaggerated yet relatable scenarios, the campaign reflects a broader behavioural shift consumers increasingly expect instant responses, whether from people, platforms or payments.
Navi Limited MD and CEO Rajiv Naresh said the Hurrypur universe is designed to highlight the company’s focus on delivering seamless, time-efficient experiences. Meanwhile, creative agency Sideways and director Ayappa KM leaned into humour and visual energy to push the story beyond a typical product-led narrative.
Instead of listing features, the campaign sticks to storytelling turning a routine inconvenience into a high-speed spectacle.
Because in Navi’s world, even a pit stop refuses to slow things down.
