Brands
Keval Parekh cuts through the clutter with promotion to GM – eBusiness at Victorinox India
MUMBAI: After over 15 years of sharpening Victorinox India’s digital chops, Keval Parekh has officially levelled up—taking charge as general manager – eBusiness at the premium Swiss brand’s Indian operations.
A mainstay at Victorinox since 2010, Parekh has played a pivotal role in scaling the brand’s online presence—liaising with e-commerce giants, crafting sleek digital campaigns, and securing B2B deals with multinational corporates. From handling marketplace strategy to steering website development, he’s been the digital Swiss army knife the brand needed.
Before his Victorinox innings, Parekh built his financial edge at ICICI Bank, where he drove forex solutions for multinationals and managed rural micro-banking initiatives. Earlier stints at Kewal Kiran Clothing and Print Electronics gave him his grounding in retail and B2B sales.
Now, as GM – eBusiness, Parekh’s challenge will be to take Victorinox’s digital operations to the next gear—navigating a cluttered marketplace with the brand’s signature precision and flair.
The message is clear: Victorinox isn’t just about sharp blades—it’s now about sharper digital growth.
Brands
Hyundai launches updated Ioniq 5 with 84 kWh battery, 690 km range
Priced at Rs 55.7 lakh, adds design, tech and safety upgrades.
MUMBAI: Charge it up, stretch it out, Hyundai’s latest electric upgrade is going the distance, quite literally. Hyundai Motor India Limited (HMIL) has introduced an updated version of its Ioniq 5, packing in a larger 84.0 kWh battery that delivers a claimed range of up to 690 km (ARAI-certified), marking a significant leap in everyday usability for its flagship electric SUV.
Built on Hyundai’s Electric Global Modular Platform (E-GMP), the refreshed IONIQ 5 aims to balance performance with practicality, reducing range anxiety while making long-distance electric travel more viable. The upgrade builds on a model that has already secured global recognition, including the World Car of the Year title.
The changes aren’t just under the skin. On the outside, the SUV gets a sharper, more futuristic look with redesigned front and rear bumpers, new skid plates, sporty alloy wheels, a revised rear spoiler and updated V-garnish lighting, all while retaining its signature Parametric Pixel design.
Inside, Hyundai has focused on making the experience more intuitive. The cabin now features a redesigned three-spoke steering wheel with illuminated pixel elements, dual 12.3-inch displays, and a reworked wireless charging pad integrated with physical controls for seat functions small tweaks that aim to improve day-to-day usability.
On the tech front, the IONIQ 5 gets Hyundai’s Connected Car Navigation Cockpit (ccNC), Controller Over-the-Air (C-OTA) updates, and now supports wireless Android Auto and Apple CarPlay. New additions such as Active Sound Design and in-car payment integration for EV charging reflect a push towards a more seamless, connected ownership experience. Remote immobilisation via Bluelink has also been introduced as an added security layer.
Safety sees incremental upgrades too, with features like Parking Collision-Avoidance Assist (Rear) and side parking distance warnings enhancing manoeuvrability in tight urban spaces.
The updated IONIQ 5 is available in four colour options Gravity Gold Matte, Midnight Black Pearl, Titan Grey and Optic White with an Obsidian Black interior theme.
Priced at Rs 55.7 lakh (ex-showroom), the new IONIQ 5 positions itself as a more rounded offering, less about futuristic promise, and more about making electric mobility fit seamlessly into everyday life.
