MAM
Jury for 2015 Kyoorius Advertising & Digital Awards announced
MUMBAI: Kyoorius, in association with D&AD, has named the jury members for the 2015 Kyoorius Advertising & Digital Awards.
The nine-member advertising jury has been culled from agencies such as Droga5, JWT, Ogilvy & Mather, SapientNitro, Publicis, DDB Group and Grey, led by Grey London chairman and chief creative officer Nils Leonard and includes:
· Andy Greenaway executive creative director Andy Greenaway
· Lowe Lintas & Partners national creative director Arun Iyer
· Publicis South Asia Director chief creative officer Bobby Pawar
· DDB Group Singapore group executive creative director Joji Jacob
· JWT Singapore executive creative director Juhi Kalia
· Grey India national creative director and EVP Malvika Mehra
· Droga5 Executive creative director Nik Studzinski
· Ogilvy & Mather India national creative director Rajiv Rao
In partnership with D&AD, Kyoorius identifies the foremost creatives at the cutting edge of their respective fields from all over the world. The jury comprises international, regional and Indian members to ensure that work is judged at par with global best practices, while emphasizing the local context and mindset of Indian audiences.
Kyoorius founder and CEO Rajesh Kejriwal said, “Our jury members represent the best of advertising and digital today. They raise the bar for the quality of work we expect to be entered and also bring experience judging international awards shows like D&AD.”
“We want work to be judged on its merit, irrespective of language or cultural reference, thus a diverse jury is essential,” Kejriwal added.
As per the Kyoorius and D&AD’s judging criteria, voting is always done in private, never by a show of hands. All jury members will gather from 29 April to 2 May 2015 in Mumbai to review, discuss and elect the best of the best over an intensive three-day session, which will be open to the public.
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Abhay Duggal joins JioStar as director of Hindi GEC ad sales
The streaming giant brings in a seasoned revenue hand as the battle for Hindi television advertising heats up
MUMBAI: Abhay Duggal has a new desk, and JioStar has a new weapon. The media and entertainment veteran has joined JioStar as director of entertainment ad sales for Hindi general entertainment channels, adding 17 years of hard-won revenue experience to one of India’s most powerful broadcasting operations.
Duggal is no stranger to big portfolios or bruising markets. Before joining JioStar, he spent a brief stint at Republic World as deputy general manager and north regional head for ad sales. Before that, he put in three years at Enterr10 Television, where he ran the north region for Dangal TV and Dangal 2, two of India’s leading free-to-air Hindi channels. The north alone accounted for more than 50 per cent of total channel revenue on his watch, a number that tends to get attention in any sales meeting.
His longest stint was at Zee Entertainment Enterprises, where he spent over six years rising to associate director of sales. There he commanded the Hindi movies cluster across seven channels, owned more than half of north India’s revenue across flagship properties including Zee TV and &TV, and closed marquee sponsorships across the Indian Premier League, Zee Rishtey Awards and Dance India Dance. He also handled monetisation for the English movies and entertainment cluster and the global news channel WION, a portfolio that would stretch most sales teams twice his size.
Earlier in his career Duggal closed what was then a Rs 3 crore single deal at Reliance Broadcast Network, one of the largest in Indian radio at the time, before that he helped launch and monetise JAINHITS, India’s first HITS-based cable and satellite platform.
His edge, by his own account, lies in marrying data and instinct: translating audience trends, inventory signals and client demands into long-term partnerships built on cost-per-rating-point discipline rather than short-term deal chasing. In a media landscape being reshaped by streaming, fragmented attention and AI-driven advertising, that kind of rigour is increasingly rare and increasingly valuable.
JioStar, which blends the scale of Reliance’s Jio platform with the content firepower of Star, is doubling down on its advertising business at precisely the moment the Hindi GEC market is getting more competitive. Bringing in someone who has spent nearly two decades doing exactly this, across some of India’s most watched channels, is a pointed statement of intent. Duggal has spent his career turning audiences into revenue. JioStar is clearly betting he can do it again, and bigger.
