MAM
Jos Alukkas unveils Akshaya Tritiya jewellery offers
Pay 10 per cent now with gold rate protection, 50 per cent off making charges and Rs 100 cashback per gram on 19-20 April 2026.
MUMBAI: Jos Alukkas has struck pure gold this Akshaya Tritiya and it’s giving customers every reason to shine brighter on 19 and 20 April 2026. The trusted jewellery brand has rolled out an attractive basket of festive offers that blend tradition with smart value. Customers can book their favourite pieces by paying just 10 per cent upfront and enjoy full gold rate protection. There’s a flat 50 per cent discount on making charges across selected gold, diamond and platinum jewellery, plus an exclusive flat 30 per cent off the diamond value on all collections.
Sweetening the deal further, every purchase of 10 grams of gold jewellery comes with a free gold coin, while diamond buyers receive a free gold coin per carat. Old 22kt gold can be exchanged with zero loss, and those buying gold jewellery will also earn Rs 100 cashback per gram redeemable between 19 April and 3 May (not applicable on gold coins, bars or silver).
The offers cater to both timeless classics and the rising demand for lightweight, contemporary designs across gold, platinum and diamond collections.
Jos Alukkas managing director Paul Alukkas said, “Akshaya Tritiya is a significant and celebratory occasion for us at Jos Alukkas, just as it is for our customers. This year we are presenting an exquisite and diverse range of jewellery across categories, offering something for every preference. Our specially curated festive offers reflect our commitment to blending tradition with evolving consumer preferences, making this occasion truly memorable.”
In a season when new beginnings and prosperity take centre stage, Jos Alukkas has turned Akshaya Tritiya into a genuine golden window. Whether you’re starting a new chapter or simply upgrading your sparkle, the brand has made sure the shine comes with serious savings and a few free coins for good measure.
