Brands
Ikea to invest another round of investment in India.
Mumbai: According to the PTI report, one of the world’s leading furniture retailers Ikea is looking at the next round of investment in India after exhausting its commitment of 10500 crore when it entered the country 10 years back according to a statement made by the company’s India CEO Susanne Pulverer.
The company started its retail operations in India with the store opening in Hyderabad in August 2018. The company is planning to set up new projects in Delhi NCR in 2025 and will complete its investment in 10 years.
“This first investment that we committed is booked with the projects in NCR. So with that, we have exhausted the ₹10,500 crore and we are looking at the next level of investment to further build IKEA’s presence in India, expand volumes, and increase sourcing. So that is in the plan making and we will announce more when we are ready.The plans are being formulated, and we will make announcements when ready,” Pulverer told PTI.
In 2013, the government approved a Rs 10500 crore FDI ( Foreign Direct Investment) proposal by Ikea to set up new stores with allied infrastructure in these 10 years. Currently, 100 per cent FDI is permissible in retail trading.
Ikea currently has stores in Hyderabad, Mumbai, and Bengaluru.
Brands
Aman Gupta’s OFF/BEAT secures Rs 100 crore seed funding round
Bessemer backs new venture betting on AI and India’s digital shift
MUMBAI: Aman Gupta has raised Rs 100 crore in seed funding for his new venture OFF/BEAT, with Bessemer Venture Partners leading the round as it bets on a new wave of AI-led, consumer-first businesses in India.
The funding marks an early but significant push for OFF/BEAT, which is positioned to tap into a rapidly evolving market shaped by a digitally native generation and advances in artificial intelligence. The venture aims to build at the intersection of culture and technology, where brand identity and innovation increasingly go hand in hand.
Gupta, best known for co-founding boAt and scaling it into a Rs 3,000 crore-plus business, is now looking to apply those learnings to a new playbook. His focus this time is not just on building a consumer brand, but on leveraging AI and global networks to accelerate growth.
OFF/BEAT founder Aman Gupta said, “Having built from scratch before, I know what capital can do and what it cannot. This time, I was looking for partners with a global perspective who can help me leverage technology and AI, because that is where the future lies. Bessemer’s track record with companies like Anthropic, Shopify, Canva and LinkedIn says it all.”
The choice of investor reflects that ambition. Bessemer Venture Partners has backed global technology players such as Anthropic, Shopify, Canva and LinkedIn, bringing not just capital but strategic support and global reach.
Bessemer Venture Partners partner Anant Vidur Puri said, “We back founders who see around corners. Aman saw how a new India would come to think about aspiration, identity and quality, and built boAt as proof. He is now applying that same instinct to a market being reshaped by AI and by a generation with entirely new expectations.”
The investment comes at a time when India’s startup ecosystem is being reshaped by both consumer behaviour and technological disruption. Founders are increasingly expected to understand not just products, but the cultural shifts that drive adoption.
For OFF/BEAT, the journey is just beginning, but the signal is clear. In a market where attention is fleeting and expectations are rising, building something truly distinctive may be the only way to stay on beat.
