MAM
Hutch unveils new logo
MUMBAI: Hutchison Essar is planning to refresh its Hutch brand and has introduced an updated logo, a new image style, graphics and colour palette, which will give the brand a new look and feel.
The new Hutch logo will have a new colour palette – the tristars will be in a bright pink colour, which will be complemented with a secondary palette to have a hue of blues.
With this initiative, the Hutch brand will also be introduced into Mumbai and in the future in Hutchison Essar’s new area of operations, thus, creating a single universal identity across India.
The rights to use the Orange brand will revert to Orange with the introduction of Hutch in Mumbai.
Hutch has become a well established brand name in the country and was awarded the Most Creative Advertiser at the Abby’s in 2003 and 2004. Hutchison Essar currently operates in 13 circles with over 10.16 million customers.
Hutchison Essar corporate vice president – group marketing Naveen Chopra said, “Hutch has touched a chord with consumers in such a short span of time. We do believe the time has come to refresh this brand and inculcate a new ‘Hutch spirit’ which will make us more vibrant and promising for all.”
Brands
Safex Group appoints Richa Malhotra as group chief financial officer
Former Standard Chartered executive to steer finance
NEW DELHI: Safex Chemicals has appointed Richa Malhotra as group chief financial officer, strengthening its leadership team as the company prepares for the next phase of expansion in specialty chemicals and global agrochemicals.
In her new role, Malhotra will lead the group’s financial strategy, capital architecture and governance framework as Safex scales operations across multiple verticals including branded formulations, specialty chemicals and contract manufacturing.
A chartered accountant and graduate of Shri Ram College of Commerce, University of Delhi, Malhotra brings more than two decades of experience in business finance, strategic planning, corporate banking and client management.
Before joining Safex, she served as executive director, financial markets at Standard Chartered, where she led teams across India and Sri Lanka and worked closely with large corporates, global subsidiaries and commercial banking clients. Her expertise includes capital structuring, treasury operations, risk management and financial markets led financing solutions.
Safex Group promoter director and joint managing director Piyush Jindal, said the appointment comes at a pivotal time for the company. “Safex stands at an inflection point as we build an integrated platform across branded formulations, specialty chemicals and contract manufacturing. Richa’s experience across global financial institutions will strengthen our financial discipline and help unlock value across the group,” he said.
Malhotra said she was looking forward to contributing to the company’s next chapter of growth. “Safex has built a strong reputation over 35 years with its focus on integrity, innovation and agricultural insight. I am excited to be part of the organisation as it expands its footprint in India and global markets,” she said.
The appointment comes as Safex continues to strengthen its financial foundations and scale operations internationally, positioning itself for future growth milestones.
