Brands
Have a green “Ganesh Chaturthi” with Snapdeal
MUMBAI: This Ganesh Chaturthi, Snapdeal is offering a choice of terracotta Ganesha idols, which are made of entirely of clay and have no paint-based embellishments. These idols dissolve in water without leaving any harmful residue.
The commonly used idols are made of Plaster of Paris (PoP) and are decorated with paints having high lead and mercury content. PoP chokes water bodies, while the toxic colors make the water acidic, disturbing the plants and marine life ecosystem.
In addition to Green Ganeshas, Snapdeal’s Ganesh Chaturthi store also has all other festive requirements including Puja essentials, festive dresses, utensils for the feast, musical instruments and Ganesha merchandise. The curated store will offer a selection of over one-lakh products across 20 categories.
This specially curated store will provide customers a wide range of unique products at an attractive price points with up to 80% discount on the selected range. HDFC and SBI Bank users will get an additional instant 10% discount.
Here are some glimpses of the curated store:
Puja Essentials: The curated store presents a wide range of puja essentials from Puja Thali set, Ganesha idols, Diyas, incense sticks and Dhoop all with discounts of up to 80%.
For prayers and chants: – The online store offers unique range of musical instruments, speakers, microphones, flood lights etc. to make your homes and pandals reverberates with melodious devotional songs and Aarti dedicated to Lord Ganesha. All these at prices starting from Rs.299.
For your taste buds: – Festivals brings opportunity to share sweets, delicacies with family and friends. Products like dry fruits, jaggery, modak, coconut flour etc. are easily available on Snapdeal Ganesh Chaturthi store at attractive discounts of up to 60%.
Festive Attire: – The store offers widest range of traditional clothing at attractive price points and discounts upto 40% -70%.
Gifting Options: The online store offers an extensive range of gifting options for your loved ones from starting range of Rs 299 along with attractive discounts of up to 70%.
Brands
Godrej clarifies ‘GI’ identifier after logo similarity debate
Says GI is not a logo, will not replace Godrej signature across products.
MUMBAI: In a branding storm where shapes did the talking, Godrej is now spelling things out. Godrej Industries Group (GIG) has issued a clarification on its newly introduced ‘GI’ identifier, addressing questions around its purpose and design following a wave of online criticism. At the centre of the debate were two concerns: whether the new mark replaces the long-standing Godrej logo, and whether its geometric design mirrors other corporate identities.
The company has drawn a clear line. The Godrej signature logo, it said, remains unchanged and continues to be the sole logo across all consumer-facing products and services. The ‘GI’ mark, by contrast, is not a logo but a corporate group identifier intended for use alongside the Godrej signature or company name, and aimed at stakeholders such as investors, media and talent rather than consumers.
The need for such a distinction stems from the 2024 restructuring of the broader Godrej Group into two separate business entities. With both continuing to operate under the same Godrej name and signature, the identifier is positioned as a way to differentiate the Godrej Industries Group at a corporate level.
The rollout, however, triggered a broader conversation on design originality. Critics pointed to similarities between the GI mark’s geometric composition and logos used by companies globally, raising questions about distinctiveness.
Responding to this, GIG said its intellectual property and legal review found that such overlaps are common in minimalist, geometry-led design systems. Basic forms such as circles and rectangles appear across dozens of brand identities worldwide, the company noted.
It added that the identifier emerged from an extensive design process and was chosen for its simplicity, allowing it to sit alongside the Godrej signature without competing visually. While acknowledging that elemental shapes may appear less distinctive in isolation, the group emphasised that the mark is part of a broader identity system that includes a custom typeface, sonic branding and other proprietary elements.
Following legal and ethical assessments, the company said it found no impediment to using the identifier, reiterating that the GI mark is a corporate tool not a consumer-facing symbol.
In short, the logo isn’t changing but the conversation around it certainly has.
