Abhishek Jha exits Snap Inc, joins InMobi as director head of advertising

BENGALURU: Abhishek Jha is switching lanes. After a 2.5-year, high-octane run at Snap Inc., the digital ad sales veteran is joining InMobi as director and head of advertising for India, signalling fresh momentum in the country’s fiercely fought adtech market.

The move caps what Jha describes as an “intense, action-packed” stint helping shape the contours of Indian advertising at Snap, where he worked across streaming, gaming and technology. Now he lands at InMobi, long regarded as a pioneer of mobile advertising and one of India’s earliest unicorns, to steer its India ads business at a time when brands are chasing measurable, performance-led growth.

Jha brings more than a decade of digital and media sales experience. At Meta, he led growth across e-commerce, D2C, retail and CPG, managing large portfolios and scaling revenues sharply. Earlier roles at HT Media Ltd and Snapdeal saw him build pipelines, court big brands and push digital adoption inside traditional media setups. A brief start came with a stint at Citibank India, and an MBA from Faculty of Management Studies.

For InMobi, the hire adds a battle-tested operator with cross-platform nous and client relationships. For Jha, it is a bet on scale, innovation and a home-grown player in a globalised ad market.

A chapter closes, another opens, and in India’s ad wars, the next innings is rarely quiet.