Brands
Harsh K. Rai named CEO of Mahindra’s farm division & gromax
Seasoned business leader returns to India to head farm division and gromax
MUMBAI: Mahindra Group has appointed Harsh K. Rai as CEO of its farm division and gromax business, marking a significant new chapter in the executive’s three-decade corporate journey.
In his new role, Rai will steer the strategic direction and growth of Mahindra’s farm equipment and agri solutions portfolio, focusing on innovation, scale and deeper market reach across the agricultural ecosystem. His appointment comes at a time when India’s farming sector is undergoing rapid transformation, driven by mechanisation, technology and evolving rural aspirations.
Announcing his move, Rai struck a personal note. “Back in India. Back to roots. Joined Mahindra Group as CEO – farm division & gromax,” he shared. Reflecting on his first few weeks in the field, he spoke of meeting “talented teams, passionate partners and friendly farmers”, and praised Mahindra’s legacy of trust and its enduring commitment to innovation in agriculture. “Looking forward to build it together,” he added.
Rai joins Mahindra after serving as CEO of overseas spinning at Aditya Birla Group in Jakarta from August 2023 to January 2026. Prior to that, he was senior executive president at UltraTech Cement, where he spent over four years in Mumbai overseeing key business operations.
A large part of his career, however, was shaped at PepsiCo, where he held multiple leadership roles over 14 years. From marketing head for new brands such as Tropicana and Gatorade to vice president sales and commercial unit gm for India food and beverage, Rai built a reputation for driving growth across regions and categories. He also served as CEO and managing director of NourishCo Beverages Limited, the joint venture between PepsiCo and Tata, and sat on its board.
His early career began at Wipro Consumer Care and Lighting, where he rose through the ranks from management trainee to regional manager in the lighting division.
From beverages to building materials and textiles, Rai has led businesses across sectors and geographies. Now, as he returns to India’s heartland with Mahindra’s farm portfolio in hand, the focus shifts to fields rather than factory floors. If his track record is anything to go by, the seeds of growth may already be sown.
Brands
Mahesh Samat steps down from The Walt Disney Company after 9 years
Veteran executive closes four-decade career spanning Disney, J&J and Epic
MUMBAI: Mahesh Samat has stepped down from The Walt Disney Company, bringing the curtain down on a career that has spanned four decades across FMCG, healthcare, media and entertainment.
In a personal note marking the milestone, Samat said, “After 40 years, I’m calling it a day,” reflecting on a journey that saw him build brands, launch businesses and lead teams across multiple geographies.
Samat spent over nine years at Disney in senior leadership roles, most recently serving as global head of publishing and branded retail. Prior to that, he held positions including EVP, consumer, games and publishing for APAC, and managing director for India, playing a key role in expanding the company’s regional footprint.
Before rejoining Disney in 2016, he founded and led Epic Television Networks, where he helped shape a distinct content-led television brand in India.
His earlier career included leadership roles at Johnson & Johnson, where he served as managing director for Southern Europe in vision care and vice-president for Asia-Pacific, underscoring his cross-sector experience.
An alumnus of Indian Institute of Management Calcutta, Samat’s career has been marked by a mix of corporate leadership and entrepreneurial ventures across markets including India, Singapore, the UK and Europe.
Reflecting on his journey, Samat emphasised that beyond titles and milestones, it was the people and relationships that defined his career. As he signs off, his exit marks the close of a long and varied innings in India’s corporate and media landscape.








