AD Agencies
Goafest 2026 pays tribute to Piyush Pandey with emotional memorial tribute
Advertising fraternity gathers at Goafest 2026 to remember the Ogilvy maestro whose mentorship shaped generations of Indian creative talent
MUMBAI: Goafest 2026 paused to honor advertising legend Piyush Pandey with an emotional tribute that celebrated his impact on brands, people, and Indian storytelling.
The memorial segment highlighted Pandey’s legacy not just through the iconic campaigns he created, but through the generations of storytellers he mentored and inspired. Speakers described him as someone who ‘built people shaping young minds, nurturing creative courage, and raising generations of storytellers who now carry his wisdom forward.’
The tribute noted how every campaign and brand Pandey touched carried his signature soul, transforming advertising into ‘a reflection of humanity itself.’ His influence, the segment emphasized, lives on in the countless individuals he mentored, uplifted, and taught to dream fearlessly.
Below is the highlight on what was spoken about the legend.
“Though he may no longer walk among us, his spirit will forever endure in the people he built, the brands he shaped, and the hearts he touched,” the tribute stated. “His was a life that did not merely achieve greatness, it created it in others.”
The session concluded with a message of condolence to Pandey’s loved ones, noting that comfort may be found in knowing his greatness extended beyond his own work to create greatness in others.




