MAM
Goafest 2018 announces its illustrious, multi-genre speakers’ panel
MUMBAI: Goafest, the apex industry event that celebrates milestones in the Indian media and entertainment industry has announced an illustrious, multi-genre speakers’ panel for the 2018 edition. The progressive speaker line up for the 3 day knowledge forum include visionaries and game changers from across business, sports , media and entertainment sectors. Opening the festival as keynote on Day 1 will be Yoga Guru and Business Leader “Baba Ramdev” and Founder, Managing director and CEO of Yes Bank, “Rana Kapoor’, each of who have been game-changers in the respective areas.
Speaking about the versatile speaker line-up at the celebrated festival, Ashish Bhasin, Chairman of Goafest 2018 & Vice President of Advertising Agencies Association of India (AAAI) said, “Our endeavor continues to be create a festival experience that is inclusive and delivers an immersive ideas exchange platform. This year we have a versatile and inspiring line up of speakers, each who have been who have been thought leaders in the categories. Listening to their success stories is sure to provide learning enrichment and significant value to all festival goers.”
The dynamic speaker line-up includes stalwarts like
Day 1
1. Yog Guru – Baba RamdevJi
2. Rana Kapoor – Managing Director & CEO, Yes Bank
Day 2
1. Rosie Yakob – Co Founder , Genius Steals
2. Sparsh Shah – Child Artist, Singer, TedX speaker
3. Cameron Worth – Founder, SharpEnd
4. Tim Castree – Global Chief Executive Officer, Wavemaker
5. Dean Donaldson & Jonathan Tavss – Transformation Strategist & Digital Futurologist, Kaleidoko
6. Jonty Rhodes – Cricket Legend,South Africa
7. Sidharth Malhotra – Bollywood Star, Youth Icon
Day 3
1. Samuel Akesson – Art Director, Forsman & Bodenfors
2. Sania Mirza – Indian Tennis player
3. Wain Choi – Chief Creative officer at CJ K-Valley.
5. Amelia Conway ( Director) & Ramaa Mosley (Creative Director) – Adolescent.
6. In conversation with the versatile acow Nawazuddin Siddiqui
Presented by the Advertising Club and AAAI the Goafest 2017 will once again see the entire advertising and marketing fraternity come together in Goa from 5th April, 2018 to 7th April 2018.
AD Agencies
Abhay Duggal joins JioStar as director of Hindi GEC ad sales
The streaming giant brings in a seasoned revenue hand as the battle for Hindi television advertising heats up
MUMBAI: Abhay Duggal has a new desk, and JioStar has a new weapon. The media and entertainment veteran has joined JioStar as director of entertainment ad sales for Hindi general entertainment channels, adding 17 years of hard-won revenue experience to one of India’s most powerful broadcasting operations.
Duggal is no stranger to big portfolios or bruising markets. Before joining JioStar, he spent a brief stint at Republic World as deputy general manager and north regional head for ad sales. Before that, he put in three years at Enterr10 Television, where he ran the north region for Dangal TV and Dangal 2, two of India’s leading free-to-air Hindi channels. The north alone accounted for more than 50 per cent of total channel revenue on his watch, a number that tends to get attention in any sales meeting.
His longest stint was at Zee Entertainment Enterprises, where he spent over six years rising to associate director of sales. There he commanded the Hindi movies cluster across seven channels, owned more than half of north India’s revenue across flagship properties including Zee TV and &TV, and closed marquee sponsorships across the Indian Premier League, Zee Rishtey Awards and Dance India Dance. He also handled monetisation for the English movies and entertainment cluster and the global news channel WION, a portfolio that would stretch most sales teams twice his size.
Earlier in his career Duggal closed what was then a Rs 3 crore single deal at Reliance Broadcast Network, one of the largest in Indian radio at the time, before that he helped launch and monetise JAINHITS, India’s first HITS-based cable and satellite platform.
His edge, by his own account, lies in marrying data and instinct: translating audience trends, inventory signals and client demands into long-term partnerships built on cost-per-rating-point discipline rather than short-term deal chasing. In a media landscape being reshaped by streaming, fragmented attention and AI-driven advertising, that kind of rigour is increasingly rare and increasingly valuable.
JioStar, which blends the scale of Reliance’s Jio platform with the content firepower of Star, is doubling down on its advertising business at precisely the moment the Hindi GEC market is getting more competitive. Bringing in someone who has spent nearly two decades doing exactly this, across some of India’s most watched channels, is a pointed statement of intent. Duggal has spent his career turning audiences into revenue. JioStar is clearly betting he can do it again, and bigger.
