Brands
Flipkart appoints Priyanka Roy as associate director – communications
She will lead strategic communications and brand engagement
BENGALURU: Priyanka Roy has been appointed associate director – communications at Flipkart, where she will anchor strategic communications initiatives across categories and strengthen stakeholder engagement for the company.
Based in Bengaluru, Roy brings over a decade of experience across corporate communications, brand strategy and public relations, spanning financial services, capital markets, technology and consulting.
Most recently, she served as AVP– head brand and PR at PL Capital Group, formerly known as Prabhudas Lilladher. In that role, she led brand positioning and public relations, shaping external perception for the financial services firm.
Prior to that, she spent more than four years at NSE India, where she progressed from corporate communications manager to senior manager corporate communications. She was part of the corporate communications team driving both internal and external messaging, supporting press outreach, leadership communication, employee engagement initiatives and large-scale events.
Roy earlier spent six years at Capgemini, including as global public relations manager and senior consultant – group press office. There, she led end-to-end global external communications programmes across business units such as automotive, digital engineering and next generation applications, working closely with international media and regional marketing teams across apac.
She began her career in agency roles, including as senior associate at Burson, handling media relations, executive profiling, crisis communications and content development for diverse clients.
With experience that spans stock exchanges, consulting majors and financial services firms, Roy now steps into a key communications leadership role at Flipkart, tasked with shaping conversations and sharpening the brand’s voice in India’s competitive e-commerce landscape.
