MAM
Five snug & chic ways to winter-proof your home
Mumbai: As winter approaches, it’s time to transform your living space into a cozy respite from the cold season. From practical tips to stylish decor ideas, this listicle offers a curated guide to help you prepare your home for the winter months. Get ready to turn your home into a winter wonderland with these five essential hacks.
Invest in warm bedding essentials
Keeping your bedroom warm and toasty during the winter season for a comfortable space to rest in. Innovate your bedding essentials with temperature control bedsheets. myTrident’s latest temperature-controlled bed sheets – the 37.5 thermal comfort range are designed to adapt to the fluctuating temperatures of your body, ensuring you stay comfortably warm without feeling too hot or cold, promising you a restful and cozy escape from the winter chill during the day and while you sleep.
Embrace the power of winter plants
Bring a touch of nature indoors with winter-friendly plants. Not only do they add a pop of greenery to your living space, but certain plants, like evergreens and poinsettias, can thrive in colder temperatures. Additionally, indoor plants contribute to better air quality and boost your overall well-being during the winter months.
Warm lighting is a winter gift
Embrace the shorter days of winter by harnessing the power of cozy lighting to infuse warmth into your living space. Opt for semi-opaque lampshades or switch to bulbs with a warmer color temperature for a subtle, comforting radiance. Create a warm and inviting atmosphere in your home by adding soft lighting with candles or fairy lights, and create a dedicated space for relaxing activities like reading or watching movies.
Opt for thicker curtains
Elevate both the warmth and style of your home this winter by incorporating thicker curtains into your decor. These will act as a barrier against the cold, preventing heat from escaping and keeping your living spaces snug. Opt for curtains made from heavy, dense fabrics to maximize their thermal efficiency. To seamlessly integrate functionality with chic aesthetics, consider layering curtains for a luxurious, textured look.
The magic of rugs and carpets
One often underestimated yet effective way to keep your home snug during the colder months is by embracing the magic of rugs and carpets. Opt for thick, plush rugs in key areas like the living room or bedroom to maximize insulation. Consider earthy colors and rich textures to evoke a cozy ambiance. Not only will your home be physically warmer, but the visual warmth will elevate your living space throughout the winter season.
Prepare your home for the winter season with these simple yet effective tips, and you’ll be ready to embrace the colder months with open arms. From upgrading your bedding essentials to adding thicker curtains to your decor, these hacks will ensure you stay warm, cozy, and content all winter long.
AD Agencies
Abhay Duggal joins JioStar as director of Hindi GEC ad sales
The streaming giant brings in a seasoned revenue hand as the battle for Hindi television advertising heats up
MUMBAI: Abhay Duggal has a new desk, and JioStar has a new weapon. The media and entertainment veteran has joined JioStar as director of entertainment ad sales for Hindi general entertainment channels, adding 17 years of hard-won revenue experience to one of India’s most powerful broadcasting operations.
Duggal is no stranger to big portfolios or bruising markets. Before joining JioStar, he spent a brief stint at Republic World as deputy general manager and north regional head for ad sales. Before that, he put in three years at Enterr10 Television, where he ran the north region for Dangal TV and Dangal 2, two of India’s leading free-to-air Hindi channels. The north alone accounted for more than 50 per cent of total channel revenue on his watch, a number that tends to get attention in any sales meeting.
His longest stint was at Zee Entertainment Enterprises, where he spent over six years rising to associate director of sales. There he commanded the Hindi movies cluster across seven channels, owned more than half of north India’s revenue across flagship properties including Zee TV and &TV, and closed marquee sponsorships across the Indian Premier League, Zee Rishtey Awards and Dance India Dance. He also handled monetisation for the English movies and entertainment cluster and the global news channel WION, a portfolio that would stretch most sales teams twice his size.
Earlier in his career Duggal closed what was then a Rs 3 crore single deal at Reliance Broadcast Network, one of the largest in Indian radio at the time, before that he helped launch and monetise JAINHITS, India’s first HITS-based cable and satellite platform.
His edge, by his own account, lies in marrying data and instinct: translating audience trends, inventory signals and client demands into long-term partnerships built on cost-per-rating-point discipline rather than short-term deal chasing. In a media landscape being reshaped by streaming, fragmented attention and AI-driven advertising, that kind of rigour is increasingly rare and increasingly valuable.
JioStar, which blends the scale of Reliance’s Jio platform with the content firepower of Star, is doubling down on its advertising business at precisely the moment the Hindi GEC market is getting more competitive. Bringing in someone who has spent nearly two decades doing exactly this, across some of India’s most watched channels, is a pointed statement of intent. Duggal has spent his career turning audiences into revenue. JioStar is clearly betting he can do it again, and bigger.
