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MAM

Emvies 2013 announces shortlists

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MUMBAI: The Advertising Club has announced the shortlisted case studies for the 2013 edition of the Emvies award online. In total, 124 case studies made the cut and out of which Mindshare has the highest number of shortlisted entries, followed by Maxus and Lodestar UM.

The awards are spread across seven categories comprising Best Media Strategy (four sub categories), Best Media Innovation (18 sub categories), Best Media Research (two sub categories), Best Ongoing Media Campaign, Best Integrated Campaign (four sub categories), Young Emvie of the Year and Best Use of a Bollywood Celebrity in media. The case studies will be screened during August 21-23 in Mumbai.

The other agencies whose case studies have been nominated include MediaCom Communications, Madison Media Pinnacle, Ogilvy India, DDB Mudra Max, MEC, Starcom MediaVest Group, Madhouse India, ibs, Interactive Avenues, Madison Media Infinity, Madison Media Plus, OMD India, GroupM Dialogue Factory and Discovery Networks Asia-Pacific.

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MAM

Visa appoints Suresh Sethi as India country head

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MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.

The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.

Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.

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His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.

As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.

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