MAM
Edelweiss Mutual Fund shows how good advice can change lives in #AdviceZarooriHai film
NEW DELHI: We’ve all received advice at some point or the other in our lives — be it good, bad, or unsolicited. Yet, the importance of sound advice in taking a big decision in life cannot be overstated. Recognising this, Edelweiss Mutual Fund is back with an investor education film under its #AdviceZarooriHai series. The film showcases the value of good advice with the story of Sarita Rai, the founder of Udaan.
Sarita Rai, a law graduate from Patna University, rejected offers from reputed firms to fulfil a dream that was ignited by her 4th-grade teacher’s advice — to make Bihar the state with the highest literacy in India. In 2009, she set up Udaan, an institute that has impacted the lives of thousands of underprivileged children, especially girls, in Hajipur, by providing them basic education.
The film showcases the power of Sarita’s teacher’s advice that education should be used to help others rather than just earn a living, which led her to dedicate her entire life to deliver primary education to children who couldn’t afford school.
Edelweiss Mutual Fund, in collaboration with content platform Josh Talks, has curated real-life stories of people who are making a remarkable difference in the lives of others. Driven by a strong vision and supported by good advice, changemakers like Sarita Rai are affecting transformation in their own communities.
This is the sixth film in the #AdviceZarooriHai series, which was launched in August 2018. Often drawing parallels between the importance of advice in life and investing, Edelweiss Mutual Fund’s investor education programme hopes to inspire their young investor base, driving home the key message – #AdviceZarooriHai.
Edelweiss Asset Management Ltd MD & CEO Radhika Gupta said, “Education plays a crucial role in shaping one’s thinking and fine-tuning the way one reacts to a given situation. Just as the film highlights a chain reaction triggered by good advice, as a brand, we focus on educating our investors, empowering them with the right knowledge to make informed investment decisions, with the help of trustworthy financial advisors.”
Brands
Hyundai and TVS Motor partner to develop electric three wheelers
Joint development pact targets last mile mobility with localisation push
MUMBAI: Three wheels, one big ambition and a charge towards the future. Hyundai Motor Company and TVS Motor Company have signed a joint development agreement to co-create electric three-wheelers (E3Ws), aiming to crack India’s complex last-mile mobility puzzle. The collaboration moves beyond concept talk into execution mode, building on the E3W prototype first showcased at the Bharat Mobility Global Expo 2025. The goal now is clear, design, develop and commercialise a purpose-built vehicle tailored to Indian roads, riders and realities.
Under the agreement, Hyundai will lead design and co-development, bringing its global R&D muscle and human-centric engineering approach to the table. TVS Motor, meanwhile, will anchor the product on its electric platform, leveraging deep three-wheeler expertise and local market insight. It will also handle manufacturing and sales in India, with an eye on exports down the line.
The timing is strategic. India remains the world’s largest three-wheeler market, where affordability, durability and adaptability often outweigh sheer innovation. The upcoming E3W aims to strike that balance combining advanced technology with practical features such as adaptive ground clearance for monsoon-hit roads, improved thermal management for tropical climates, and flexible interiors suited for passengers, cargo or emergency use.
A key pillar of the partnership is localisation. Major components will be sourced and manufactured within India, a move expected to strengthen the domestic supply chain, create jobs, lower costs and improve after-sales support.
The shift from prototype to production will involve rigorous testing, certification and refinement to meet regulatory standards and consumer expectations. Dedicated cross-functional teams from both companies are already in place to accelerate timelines.
At a broader level, the tie-up reflects a growing trend in mobility, global players partnering with local specialists to navigate emerging markets. For Hyundai and TVS, the bet is that combining scale with street-level insight could unlock a new chapter in sustainable urban transport, one that runs not just on electricity, but on relevance.
