MAM
EatSure announces loyalty program ‘Elite’
Mumbai: Internet restaurant company – Rebel Foods’s flagship D2C platform EatSure has launched EatSure Elite, a loyalty program designed to reward its most dedicated and loyal customers.
EatSure Elite introduces a unique loyalty program, offering more than just free delivery. Customers earn SurePoints with every order on the EatSure app or website, and upon reaching 1000 points, they unlock EatSure Elite status. Benefits include free delivery and complimentary dishes.
With every order above ₹299, members can choose from over 40 popular dishes like Potato Wedges from Faasos, Margherita Pizza from Oven Story, and more. Over three months, frequent users can save ₹1500 or more through these perks.
New customers can enjoy a 30-day trial, featuring free delivery on orders over ₹199 and free dishes on orders above ₹299.
Rebel Foods co-founder and CEO Sagar Kochhar remarked, “As we continue to push the boundaries in culinary innovation, technological excellence, and service enhancement, we wanted to go beyond the conventional loyalty programs focused on delivery fees. The launch of EatSure Elite represents a significant step in this direction and we expect a 50 per cent increase in the number of active users, along with loyal customers to have a 20 per cent higher retention rate and a 40 per cent higher purchase frequency compared to our non-loyal customers.”
He further added, “With EatSure Elite, we’re rewarding our loyal customers with exciting food dishes of their choice across a range of 40+ starters, wraps, burgers, pizzas, and desserts, depending on their order size, making their experience even more personalised and wholesome. EatSure Elite is not just about loyalty; it’s about creating a deeper connection and building the category play of a food court, ensuring our customers feel truly valued.”
EatSure Elite aims to stand out in the competitive food delivery market by rewarding customer loyalty and reinforcing Rebel Foods’ focus on customer satisfaction. Offering free dishes with every order, the program follows a simple mantra: Order more, get more.
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
