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Digitally Inspired Media Triumphs as ‘Digital Agency Of The Year’ at MADDYS 2024

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Mumbai: In an extraordinary display of creativity and excellence, Digitally Inspired Media has been crowned ‘Digital Agency Of The Year’ at the prestigious MADDYS 2024. This esteemed accolade was awarded after an intense competition involving 115 agencies and 1015 entries from 10 states, all evaluated by a panel of 27 international, national, and regional jurors.

Digitally Inspired Media’s impressive performance at MADDYS 2024 saw the agency take home a remarkable 2 Gold, 6 Silver, and 12 Bronze awards. These victories highlight the agency’s unparalleled ability to deliver innovative and impactful digital campaigns.

The award-winning work that propelled Digitally Inspired Media to the forefront include remarkable campaigns for renowned clients such as Flipkart, Disney+Hotstar Tamil, Vijay Takkar, ZEE5 Tamil, and Saint-Gobain. Each campaign was meticulously crafted, demonstrating the agency’s deep understanding of digital trends, consumer behavior, and creative storytelling.

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The driving force behind these achievements is Digitally Inspired Media’s dedicated team of professionals, affectionately known as Inspirers. Their unwavering commitment to excellence, creativity, and client satisfaction has been instrumental in the agency’s success. The team’s collaborative spirit and passion for pushing the boundaries of digital marketing have consistently delivered outstanding results for clients.

Digitally Inspired Media attributes its success to the trust and collaboration of its esteemed clients. The agency’s ability to translate innovative ideas into impactful campaigns has strengthened client relationships and driven mutual growth. The clients’ belief in the agency’s vision and capabilities has been a cornerstone of these award-winning achievements.

Digitally Inspired Media CEO Manish Kishore expressed his delight: “This recognition is a testament to the relentless dedication and creativity of our Inspirers. Our team’s ability to deliver exceptional results consistently sets us apart. We are grateful to our clients for their unwavering trust and support, which fuels our drive to push boundaries and achieve excellence.”

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Digitally Inspired Media COO Surej Salim echoed this sentiment: “Winning the ‘Digital Agency Of The Year’ award at MADDYS 2024 is a monumental achievement. It showcases our commitment to innovation and our passion for crafting compelling digital experiences. Our Inspirers have once again demonstrated their brilliance, and we are incredibly proud of this accomplishment.”

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Prakash Nair reportedly quits Ogilvy after 23 years

One of the agency’s longest-serving leaders has moved on, with his next destination still unknown

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MUMBAI: After more than two decades at one address, Prakash Nair has left the building. The president and head of office, north at Ogilvy has moved on from the agency, according to highly placed industry sources. His next move remains unknown. Ogilvy did not respond to requests for comment.

Nair spent over 23 years at the agency, making him one of its longest-serving senior figures. He was elevated to lead the Gurugram office in April 2022, a role that put him at the helm of Ogilvy’s northern operations at a time of considerable churn across the advertising industry.

Before taking charge in the capital, Nair served as associate president at Ogilvy Mumbai, where he worked on some of the agency’s most prized accounts, including Mondelez, Tata Motors, and BP Castrol. Over the years, he built a reputation for driving modern, integrated, and award-winning work, the kind that wins metals at Cannes and keeps clients from straying.

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His departure was marked in style. A farewell gathering was held in Delhi, attended by senior figures from across the advertising fraternity, a signal of the regard in which Nair is held in an industry that does not always pause to say goodbye properly.

Where he goes next is the question the industry is now asking. After 23 years at one of the world’s most storied agencies, the answer, when it comes, will be worth watching.

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