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Dentsu strengthens presence in West Africa; acquires two agencies in Ghana
MUMBAI: In a bid to strengthen its position in West Africa, Dentsu Aegis Network has acquired two Ghana based media agencies namely Adams Media Ghana Limited and Premier Media Company GH Limited.
The acquisition, which will take the form of the purchase by Dentsu Aegis Network of a 59.62 per cent shareholding in Adams Media, with Premier Media as a wholly owned subsidiary of Adams Media, will strengthen the Dentsu Group’s presence in West Africa.
Adams Media was founded in 2009 and Premier Media in 1999, and both companies provide services to a large number of multinational clients. After acquisition of the shareholding by Dentsu Aegis Network, Adams Media will be rebranded Carat, and Premier Media rebranded Vizeum, collectively forming Dentsu Aegis Network Ghana.
Carat and Vizeum are two of the Dentsu Group’s eight global network brands. Both Adams Media and Premier Media have extensive mass media and digital media planning and buying capabilities, and these will be fully utilized in the provision of cutting-edge media solutions by the new entity.
In terms of economic scale, Ghana is second only to Nigeria in West Africa, and the International Monetary Fund has estimated that Ghana will achieve GDP growth of from 3.5 to 9.2 per cent between 2015 and 2020. Together with Media Fuse, the Nigerian company with which Dentsu Aegis Network entered into a joint venture agreement in August 2014, Dentsu Aegis Network Ghana will function as the Group’s hub in West Africa and Central Africa.
MAM
Dish TV shareholders approve three independent directors
99.49 per cent vote of confidence strengthens board as company expands into connected TV, e-commerce and OTT.
MUMBAI: Dish TV has just been served a near-perfect vote of confidence and the shareholders have dished it out in style. Shareholders of the DTH operator have approved the appointment of three new Independent Directors with an overwhelming 99.49 per cent approval. The three appointees are Mr Arun Kumar Kapoor, Ms Heena Naishadh Bhatt and Mr Ashok Anant Paranjpe.
The strong mandate reflects continued investor faith in the company’s strategy, disciplined execution and long-term value creation. It comes as Dish TV focuses on stabilising its core DTH business while actively scaling new verticals connected TV platform VZY, B2B e-commerce ShopZop, and OTT service Watcho to build a more diversified and resilient growth trajectory.
Dish TV India Limited, CEO & executive director Manoj Dhobhal said, “We are encouraged by the shareholders’ approval of the appointment of the Independent Directors and sincerely thank them for their continued trust and confidence. The Board is already benefiting from the Directors’ collective experience, which will further sharpen strategic focus and support disciplined execution.”
With a fresh, strengthened board in place, Dish TV is well positioned to navigate the evolving media landscape. In a sector where every percentage point matters, a 99.49 per cent thumbs-up is the kind of ringing endorsement that suggests the company’s recipe for the future is already tasting right.
