MAM
David Beckham to endorse new Adidas football boot
MUMBAI: A few days ago British soccer great David Beckham presented his new Adidas Predator boots at the recently opened adidas Sport Performance Store on Broadway as well as at football shoot-out at Brooklyn Bridge in New York.
The new international David Beckham range will feature a dragon design element that was inspired by Modern Asia. David wore his new Dragon Predator Pulse for the first time in England’s friendly game against Colombia a few days ago.
Beckham said, “I always enjoy being in New York and launching the Adidas dragon range here is going to be a great experience. The boots feel great and I think they look absolutely amazing.”
The Chinese Dragon symbolises power, excellence and vitality. A dragon overcomes obstacles until success is his. It is energetic, decisive, optimistic, intelligent and ambitious. Its benevolence signifies greatness, goodness and blessings. This special Predator Pulse is part of Beckham’s exclusive product range with his signature logo.
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SBI General Insurance appoints Shrish Mahuli as chief business officer
Industry veteran with 24 years’ experience to drive growth and distribution
MUMBAI: SBI General Insurance has appointed Shrish Ramchandra Mahuli as chief business officer, strengthening its leadership team as it looks to accelerate growth and deepen market reach.
In his new role, Mahuli will oversee the company’s overall business strategy, expand distribution channels and drive customer-focused growth initiatives across key markets. The move comes as the insurer sharpens its focus on profitable growth and enhanced customer engagement.
Mahuli brings over 24 years of experience across the insurance and automotive sectors. He has previously held leadership roles at Reliance General Insurance, ICICI Lombard General Insurance and Tata Motors, where he worked on scaling businesses and strengthening distribution networks.
SBI General Insurance managing director and CEO Naveen Chandra Jha said, “We are delighted to welcome Mr Mahuli at a time when the industry is witnessing strong momentum driven by rising awareness and evolving customer needs. His deep domain expertise and proven leadership will be instrumental in strengthening our distribution footprint and driving profitable growth.”
SBI General Insurance chief business officer Shrish Ramchandra Mahuli said, “I am pleased to join SBI General Insurance at a time when the industry is evolving rapidly. I look forward to working with the team to further strengthen the business and drive sustainable growth.”
The appointment underlines the company’s push to build leadership depth and deliver more accessible, customer-centric insurance solutions in a rapidly evolving market.
