MAM
Crompton appoints Pragya Bijalwan as Chief Marketing Officer
Mumbai: Crompton Greaves Consumer Electricals Ltd. has appointed Pragya Bijalwan as its new chief marketing officer.
Bringing with her a rich experience of more than 16 years across the fuel, oil, and paints industry, she will be leading the marketing, advertising, and overall communication initiatives of the company.
Speaking about her new role, Bijalwan said, “I am thrilled to be a part of this brand. Despite having a strong consumer franchise, it accords top priority to adapting and evolving as per their changing needs. As we move into a new post-pandemic era, which is a challenging yet exciting time for the brand, our goal is to strengthen our leading positions in key categories while accelerating growth in new categories through meaningful innovation. This will be supported by our integrated communication approach.”
In her last role before joining Crompton, Pragya was working with Castrol India Ltd where she led product innovations, brand campaigns, and technology-based innovative solutions. She has also worked with AkzoNobel India Ltd and Hindustan Petroleum Corporation previously. Pragya brings a strong knowledge of consumer insights, brand management, influencer advocacy, innovation, and digital marketing.
- Crompton Greaves Consumer Electricals Ltd., executive director, and CEO, Mathew Job added, “Crompton is seen as a reliable brand that has been trusted for generations. Over the last few years, our focus has been to make the brand more aspirational and build a stronger connection with the younger consumers. I believe Pragya, with her varied and extensive experience across industries, is well equipped to take the brand forward in this journey. I welcome Pragya to this exciting role and look forward to working closely with her to make Crompton India’s most loved consumer electricals brand.”
Brands
Jubilant Foodworks to end Dunkin’ franchise in India
Pizza chain operator will not renew agreement when it expires at end of 2026.
MUMBAI: When the doughnuts stop turning and the coffee goes cold, even a global giant like Dunkin’ can find the Indian market a tough brew to crack. Jubilant Foodworks has decided not to renew its franchise agreement with Dunkin’ when the pact expires on 31 December 2026, according to a Reuters report. The operator, best known for running Domino’s outlets in India, said it would evaluate options for its existing Dunkin’ stores, including a potential sale or transfer of franchise rights, in consultation with the US-based brand.
The decision follows years of underperformance in a market where local tastes and intense competition have made it difficult for international coffee-and-doughnut formats to gain traction. Jubilant, which has increasingly focused on its core pizza business and newer bets like Popeyes, indicated that the exit would not materially affect its financial or operational position.
Dunkin’ accounted for just 0.61 per cent of Jubilant’s revenue in the fiscal year ending 2025 and recorded a loss of approximately Rs 191 million, according to a regulatory filing. The company operated 27 outlets as of December 2025, having shuttered seven stores over the preceding year.
The retreat comes even as Jubilant’s broader business shows signs of momentum. The company reported a 65 per cent rise in quarterly profit for the October to December period, reaching Rs 70.9 crore, up from Rs 42.91 crore a year earlier.
For Jubilant, the exit reflects a sharpening strategic focus. For Dunkin’, it marks another setback in a market that has proven resistant to imported café concepts without significant localisation.
In the cut-throat world of Indian quick-service restaurants, sometimes the sweetest deals are the ones you quietly walk away from leaving more room for the brands that truly rise to the occasion.
