Brands
Crocs associates with ‘Baahubali 2: The Conclusion’ designer
MUMBAI: Crocs, the global footwear brand, associates with one of India’s leading designer Sourabh Kant Shrivastava who has designed his new collection inspired by the movie “Baahubali 2: The Conclusion”. The collection will be showcased through a fashion event, organized by Bollywoo.ooo, an online portal that curates movie-inspired apparels and accessories, in Mumbai, on 7 April 2017 with Bollywood celebrities Tamannaah Bhatia and Rana Daggubati walking the ramp for Sourabh Kant.
The collection is inspired from the drama and grandeur that Baahubali has which further translates into a collection which is all Black and Gold. On one hand, ‘Black’ contributes to the mystery and makes the collection look more dramatic, while on the other hand, the ‘Gold Embellishments’accentuates the royalty in the movie. Speaking about his collection,
Shrivastava says, “I have done clothes which have embroidery and appliqué in leather and zari fabric. The jewelry is a modern take on traditional styles which is used in the movie”.
The collection will be showcased in association with Crocs where the models will walk the ramp wearing Crocs’ camp and promoting their new campaign “Come As You Are” which encourages people to celebrate the uniqueness in them. The collection is being promoted by Drew Barrymore and John Cena.
On the association, Crocs India M.D. Deepak Chhabra said, “Sourabh Kant’s collection is an incredible assortment of what royalty and elegance together looks like. This is a perfect platform to bring about a change in how Crocs is perceived.”
The event will be set up with a forest theme to create the ambiance as similar as that of the movie and to create the royal feeling among the audience.
On the association with Sourabh Kant, Crocs India E-commerce and marketing manager Bhavna Tewari said, “Crocs has always believed in supporting creative ecosystems that encourage artistic works. We are very proud to be associated with India’s prominent designer Sourabh Kant with avant-garde sensibilities. With this collaboration, we intend to get into the commercial space of the Indian movie industry that has a powerful and far-reaching impact on the masses.”
Bollywoo.ooo founder Vinayak Kalani shared, “The association brings a unique and quirky essence to the entire collection.”
Brands
UK’s OnlyFans seeks US investor at $3bn valuation after owner’s death
The adult video platform is seeking stability after the death of its billionaire owner
LONDON: OnlyFans is looking for a new partner. The London-based adult video platform is in advanced talks to sell a minority stake of less than 20 per cent to Architect Capital, a San Francisco-based investment firm, in a deal that would value the business at more than $3bn (£2.2bn).
The move is driven by an urgent need for stability. Leonid Radvinsky, the Ukrainian-American billionaire who owned OnlyFans, died of cancer last month at the age of 43, leaving the future of one of Britain’s most profitable privately held businesses suddenly uncertain.
The choice of Architect Capital is not arbitrary. The firm has deep expertise in financial services, which aligns neatly with OnlyFans’ ambitions to offer banking products to its creators, many of whom have long struggled to access basic financial services because of the nature of their work.
The numbers behind OnlyFans are, by any measure, staggering. The platform posted revenues of $1.4bn in the year to 30th November 2024, with a pre-tax profit of $684m, up four per cent on the prior year. Payments to creators totalled $7.2bn over the same period, a rise of nearly ten per cent. Radvinsky personally collected $701m in dividends from the business in 2024 alone, on top of more than $1bn in such payments he had already received. The platform, run through its parent company Felix International, hosts 4.6m creator accounts, with performers keeping 80 per cent of subscription proceeds and the platform pocketing the remaining 20 per cent. It has 377m fan accounts in total.
The current minority stake talks represent a notable scaling back of ambitions. In January, OnlyFans was reported to be in discussions with Architect about selling a majority stake of 60 per cent. Before that, the company had explored a sale to a consortium led by Forest Road Company, a Los Angeles-based investment firm. Neither deal materialised.
OnlyFans has built an enormously lucrative business on content that mainstream finance has long refused to touch. Now, with its owner gone and a $3bn valuation on the table, it is looking for the kind of respectable institutional backing that might finally persuade the banks to take its calls.
