MAM
Compliance support & Analytics guidance from Snapdeal a big hit with sellers
Snapdeal has taken a variety of measures to help sellers on its platform resume their operations without getting lost in a maze of central, state and district level regulations.
The permission and procedure to reopen various kinds of commercial establishments, including offices, warehouses, shops etc vary depending on local assessment of the Covid-19 threat at any given point of time. While e-commerce deliveries have been allowed for both essentials and non-essentials, there are several practical challenges faced by the sellers on the ground.
To help sellers to operate their businesses in a compliant manner, Snapdeal is using various specialised tools & inputs. It has engaged Legistify, a law tech platform, that has developed live trackers of latest regulations on red, orange and green and containment zones, including the trends and micro details from such areas. These inputs help sellers and Snapdeal track COVID19 related compliance by monitoring the movement of goods at individual pin codes.
Snapdeal is also using the Governance, Risk & Compliance (GRC) tool by PricewaterhouseCoopers (PwC) to track these compliances and changes in regulations. Based on such inputs, regular seller communication with updated SoPs is shared with sellers to advise on best safety and hygiene practices.
Through its network of associates, Snapdeal is also enabling support on the ground for the sellers to obtain requisite permissions and resolve queries.
In the last one week, Snapadeal’s seller support team responded to more than 28,000 queries from sellers, helping them with verified inputs and connecting them with local resources for further assistance.
Snapdeal continued to receive orders for both essentials & non-essential items during the lockdown phase in April 2020, but only essentials were shipped out. In addition, millions of products were wishlisted and searched for by buyers. Snapdeal’s data sciences team has distilled inputs from these to guide the sellers with regard to what the buyers are looking for and at what price points. This is helping the sellers make the right stocking decisions. For instance, based on the popularity of multi-use packs, more sellers are now listing multi-packs of t-shirts (3 T-Shirts in basic colors), multi-pack & combos of undergarments, hair dye gel in smaller packs for frequent touch-ups (6 smaller packs instead of one big pack) etc.
Snapdeal is also assisting the sellers who are seeking to diversify into new or additional lines in order to reduce their dependence on existing products. Many large wholesalers and distributors have stocks and they are keen to list the same on online platforms via sellers who have existing online operations. Snapdeal is facilitating these by making introductions between large wholesalers/distributors, who are looking at new retail partners who can source from them and list these products online. Consumer electronics, beauty & health products and fitness are the categories witnessing interest from the sellers.
According to a Snapdeal spokesperson, “The resumption of E-Commerce operations has received an enthusiastic welcome by Snapdeal’s online sellers, who are now connected to a huge base of online buyers looking to buy what they need. Our sellers from all parts of the country have been reaching out to us in order to understand how they can resume their online operations while complying with new and changing regulations. Our policy, legal, analytics and business teams are working in close coordination to address these queries in a prompt and informed manner.
MAM
Netflix Q1 2026 earnings ad growth and content spending in focus
Streaming giant set to report results on Thursday after walking away from Warner Bros Discovery takeover.
MUMBAI: Netflix is about to hit play on its latest quarterly numbers and investors are hoping the plot thickens in all the right ways. The streaming leader reports its first-quarter 2026 earnings on Thursday, marking its first set of results since it walked away from a proposed takeover of Warner Bros Discovery. That failed bid would have handed Netflix prized franchises such as Game of Thrones and Friends on a silver platter, sparing the costly effort of building its own library. Instead, the company now faces tougher competition from a potential $110 billion Warner Bros-Paramount Skydance combination, should that deal close.
Analysts polled by LSEG expect Netflix to post a 15.5 per cent rise in revenue to $12.18 billion, with advertising contributing $634 million. The company raised US prices in March, a move some believe could prompt an upward revision to its full-year revenue forecast and nudge more subscribers towards the faster-growing ad-supported tier.
Netflix shares have climbed 13 per cent so far this year and are up roughly 26 per cent since the company stepped back from the $72 billion Warner Bros deal. With the merger drama behind it, the spotlight now shifts to how aggressively Netflix can expand its advertising business and live programming.
“We’re kind of entering another phase for the ad business, where they are becoming one of the largest scaled global advertising platforms,” said Gabelli Funds portfolio manager John Belton, which holds Netflix shares.
During the quarter, Netflix beefed up its live slate with a BTS concert streamed from Seoul that drew 18.4 million viewers worldwide and the 2026 World Baseball Classic, which became the most-streamed baseball game globally. Investors are watching for signals that the company will lean further into sports and other live events to fuel ad revenue growth.
The results come at a pivotal moment. Having dodged what could have been a debt-heavy acquisition, Netflix has the freedom and the cash to double down on its core strengths: original content spending and building a robust, scaled advertising platform. Whether the numbers deliver a binge-worthy performance or leave viewers wanting more, one thing is clear: the streaming wars are far from over, and Netflix is determined to keep its crown.
Expect plenty of drama when the figures drop after all, in the world of streaming, every quarter is its own cliffhanger.
