Brands
Colgate ups ad spend by 22 per cent during Q3-2014
BENGALURU: Consumer products major and one of the largest advertisers in its segment in the country, Colgate-Palmolive (India) spent 21.64 per cent more towards advertising expense during Q3-2014 at Rs 121.46 crore as compared to the Rs 99.85 crore during the corresponding quarter of last year. Also, its Q3-2014 ad spend was 1.67 per cent higher than the Rs 119.47 crore during the immediate trailing quarter.
During the nine month period ended December 31, 2013, Colgate spent Rs 343.32 crore towards advertising. This ad spend was 25.99 per cent higher than the Rs 272.49 crore the company spent during the corresponding nine month period of last fiscal. During FY 2013, the company spent Rs 354.59 crore towards advertising.
Colgate’s revenue for Q3-2014 at Rs 891.11 crore was 13.7 per cent higher than the Rs 783.77 crore during Q3-2013, but 1.07 per cent lower than the Rs 900.73 crore during the immediate preceding quarter. Revenue during the nine month period ended December 31, 2013 at Rs 2651.53 crore was 13.69 per cent more than the Rs 232.28 crore during the corresponding period of last year. Colgate’s revenue for FY 2013 was Rs 3163.81 crore.
Ad spends as percentage of total revenue during the various periods were: 13.63 per cent in Q3-2014; 12.74 per cent in Q3-2013; 13.26 per cent in Q2-2014; 12.95 per cent for the nine month period ended December 31, 2013; 11.68 per cent for the nine month period ended December 31, 2012 and 11.21 per cent of the total revenue during FY 2013.
Colgate’s PAT for Q3-2014 at Rs 112.83 crore was 1.6 per cent higher than the Rs 111.05 crore during Q3-2013 and 3.02 per cent higher than the Rs 109.52 crore during Q2-2014. Colgate had paid a First Interim Dividend of Rs 122.39 crore (Rs 9 per share having face value of Re 1) in November 2013 and Second Interim Dividend of Rs 122.39 crore (Rs 9 per share having face value of Re 1) in December 2013.
Some of Colgate’s major brands include its oral care brand Colgate; personal care brand Palmolive and household care brand Axion.
Brands
Info Edge reshuffles senior roles, Ambrish Singh to 99acres, Bhisham Dhingra to lead Shiksha strategy
Leadership changes at Shiksha and 99acres aim to drive sharper growth focus
MUMBAI: Info Edge (India) Limited has approved an internal reorganisation of its education and real estate verticals, setting the stage for leadership changes aimed at sharpening execution and accelerating growth. The move, cleared by the board on April 14 through a circular resolution, will come into effect from May 1, 2026.
The restructuring impacts the company’s Shiksha and 99acres businesses, two key pillars in its portfolio, and involves role changes for senior management personnel. As part of the reshuffle, Ambrish Kumar Singh, previously executive vice president and head of sales and customer delivery for Shiksha, has been redesignated as executive vice president and head of sales and sales enablement at 99acres. A long-time company leader since 2003, Singh is expected to focus on boosting business performance, strengthening client relationships and building high-performing teams in his new role.
Meanwhile, Bhisham Dhingra, who led sales and customer delivery at 99acres, will now take on an expanded mandate as head of sales, strategy and client delivery for Shiksha. With over two decades of experience across global and Indian organisations, Dhingra will spearhead growth strategy, corporate sales and client engagement for the domestic education vertical.
Both executives will continue as senior management personnel, albeit with revised responsibilities aligned to the company’s broader restructuring goals.
Info Edge said the changes are part of ongoing efforts to leverage leadership expertise across business lines and improve operational effectiveness. The company added that the reshuffle is designed to drive stronger outcomes by aligning talent with evolving business priorities.
As Info Edge continues to fine-tune its structure, the latest leadership moves suggest a clear intent to keep its core platforms nimble, competitive and ready for the next phase of growth.
