MAM
Carat India appoints Vasim Rakhangi as AVP – strategy
Mumbai: Further strengthening its leadership team, Carat India – the media agency from the house of dentsu India – has appointed Vasim Rakhangi as associate vice president – strategy for North and East. He will report into Carat India CEO Anita Kotwani.
In his new role, Rakhangi’s core focus will be to spearhead and deliver integrated media strategy to the agency’s existing clients across the regions.
Rakhangi has over 11 years of experience in media and research, having led multiple brands on integrated media strategies that focus on both traditional as well as digital media. Prior to this, he worked for conglomerates in the FMCG sector like Mondelez, GCPL, Marico as well as broadcasting brands including Star Plus and Star Sports.
With this appointment, Carat continues to accelerate its transformation of the agency across India, as it looks to bring new focus on its designing for people proposition.
This is the fourth key strategic leadership hire for the agency in recent months, bringing a fresh perspective, increased impetus, and expertise to deliver on well-known brands in the Indian market, according to the agency.
Commenting on the appointment, Anita Kotwani said, “With his extensive experience and passion, Vasim will help our clients stay ahead of the curve, especially as he helps them demystify the complex digital media landscape. One of his focus areas will be, to translate the disruption of video and the future of measurement to the consumers’ dynamically changing needs and, how the role of data, privacy, and technology impact their business.”
“Vasim’s remit in our North market will encompass Phillips Domestic Appliances, Microsoft, Mastercard, Havells, and the DS Group amongst others, as he also works with our local teams to drive growth for both North and East markets,” she further said.
Vasim Rakhangi commented, “With the kind of transformation taking place within the media landscape in India, Carat’s framework seamlessly blends in with the rapidly changing environment. It has always focused on building deeper relationships between people and brands in order to design campaigns which truly resonate with people and drive impactful results for clients. It is indeed a privilege to work with Anita and lead regions with so many great opportunities to bring this to life in partnership with such powerful brands.”
Brands
Magellanic Cloud names Syed Ameeruddin CEO of e-surveillance arm
Keeping a sharper eye on the future, Magellanic Cloud is putting a seasoned watcher in charge.
MUMBAI – Magellanic Cloud Ltd. has elevated Syed Ameeruddin as Chief Executive Officer of its e-surveillance business, bringing its iVIS and Provigil operations under a unified leadership to accelerate growth in intelligent monitoring and infrastructure solutions.
Ameeruddin, a nearly two-decade veteran of the company, steps into the role after leading the e-surveillance vertical. His career trajectory—from Business Development Manager to the top of the vertical—reflects a steady climb built on operational depth, client engagement, and strategic execution across multiple subsidiaries.
Over the years, he has played a central role in expanding the company’s footprint, strengthening client relationships, and streamlining operations. He has also been instrumental in integrating acquisitions, helping align new businesses with Magellanic Cloud’s long-term strategy while stabilising performance across diverse domains.
More recently, Ameeruddin has contributed to securing key mandates spanning railways, the National Highways Authority of India, and the BFSI sector—wins that have bolstered the company’s order book and deepened its presence in critical infrastructure.
Commenting on the move, Joseph Sudheer Thumma said Ameeruddin’s leadership has been “pivotal in shaping the e-surveillance business,” citing his ability to drive growth, build teams, and deliver strategic wins as key to the company’s journey. His elevation, Thumma added, is expected to further accelerate expansion in AI-driven surveillance and infrastructure solutions.
The transition comes as demand surges for AI-enabled monitoring, centralised command systems, and large-scale deployments across mission-critical environments. Magellanic Cloud’s e-surveillance segment—anchored by iVIS and Provigil—has emerged as a significant growth engine, delivering projects across banking, transport, highways, and public infrastructure.
In his new role, Ameeruddin will focus on scaling platform capabilities, expanding deployments in complex environments, and developing integrated solutions that enhance real-time intelligence and operational resilience. He will continue to serve as Chief Operating Officer of the company alongside his new responsibilities.
With this leadership shift, Magellanic Cloud is doubling down on its ambition to stay ahead in India’s rapidly evolving surveillance ecosystem—where seeing, increasingly, is not just believing, but predicting.
