Digital
Business Standard offers complimentary access to The New York Times
MUMBAI: Now that’s a headline-worthy combo. Business Standard just gave its digital subscribers a serious upgrade, complimentary unlimited access to The New York Times, including all its coveted sections like News, Games, Cooking, Audio, Wirecutter, and The Athletic. In what can only be described as a news nerd’s dream, this partnership fuses two powerhouse publications, blending Business Standard’s incisive Indian business journalism with The New York Times’ global reportage and Pulitzer-decorated opinion. From stock market sagas to sourdough recipes, readers are now in for a smarter scroll.
For Business Standard, the move reaffirms its commitment to delivering journalism that’s not only sharp and trusted but now also backed with broader global context. Whether you’re chasing earnings reports, culture shifts, political twists or your next Wordle win this new offering has you covered.
So go ahead, cook, quiz, read and analyse your digital subscription just got a Times two.
Digital
Truecaller opens Business Chat platform to global partners and enterprises
Expansion aims to replace SMS with trusted, rich and conversational messaging
MUMBAI: Truecaller has expanded access to its Business Chat platform, opening it up to global channel partners and enterprise solution providers as it looks to reshape how businesses connect with customers.
The move allows partners worldwide to offer the platform to enterprise clients, enabling a shift away from traditional SMS towards a more interactive, verified and media-rich communication experience. The company is positioning this as a higher-trust alternative in an increasingly cluttered digital landscape.
With over 500 million active users globally, Truecaller is betting on its scale and daily engagement to give brands a more direct and credible way to reach consumers. The platform supports contextual conversations, real-time insights and engagement metrics, allowing businesses to fine-tune communication across the customer journey.
“The definition of success for modern enterprises has evolved. It’s no longer just about delivery but about earning attention and driving meaningful engagement,” said Truecaller global head, GTM Priyam Bose. He added that opening the platform to partners creates a gateway for brands to connect with users in a more trusted and action-oriented environment.
The expansion is already underway, with partners such as Gupshup and OneXtel live in India, while Globe Teleservices, Cloudcom and Sling Africa are driving adoption in international markets.
By equipping partners with data-driven tools and a conversational interface, Truecaller aims to help businesses cut through noise and build stronger customer relationships. The platform also promises a cleaner, more secure interaction layer, addressing long-standing concerns around spam and trust in business messaging.
As enterprises rethink customer engagement in a post-SMS world, Truecaller’s latest push signals a clear ambition to become a central player in conversational commerce.
