MAM
Budweiser experiences and huf launch their global collection in india
MUMBAI: Budweiser Experiences is back with their second drop of the year and this time it’s in collaboration with the leading global skate and streetwear brand, HUF. Following the international success of this iconic collection, the brand is all set to celebrate skate culture in India through the launch of this limited edition capsule. The collaboration features the HUF Dirtbag Crew spin on Budweiser’s classic script, bow-tie and label designs across a range of tees, hoodies, hats, button-ups, a retro-sportswear anorak and a vintage trucker denim jacket.
The collection is a true blend of skate culture and fashion, fusing the unique values of the allied brands through a timeless drop. In addition to the apparel line, Hufweiser collection also comprises of accessories including all-over print tote bags, insulated beer carriers, glass mugs, cruiser decks, slide sandals, ‘Come Back with a Six Pack’ doormats and a series of socks offered in collectible ‘Hufweiser’ cans. Rounding out the capsule is a special-edition Hupper 2 Hi, constructed in Bud’s signature-red canvas atop a beer-colored sole, and packaged in a 12-pack-inspired shoebox.
Commenting on the launch, Kartikeya Sharma, VP Marketing – South Asia, AB InBev opined “HUF is a true ambassador of skate culture worldwide and we are thrilled to have partnered with them for a unique collection. We are extremely excited to bring these pieces to the Indian shore and are certain that the synthesis of the brands will enable us to resonate with the skate fans in India. This drop is another effort to celebrate and support sub cultures in India and bring alive the synergies attached to the sport and fashion.”
The brand hosted a larger-than-life activation at BUDXMUMBAI, uniting Indian skating mavens, the likes of Darius C Bharucha and Abhishek, to truly bring to the fore the budding skating phenomena as it exists in the country. The gathering witnessed an eclectic fashion showcase featuring real skaters adorning the classic pieces from the collection. To add to the fervor, skaters present were seen performing staggering tricks on especially designed ramps stationed at the venue, reveling in the liberating spirit of the sport.
MAM
Dish TV shareholders approve three independent directors
99.49 per cent vote of confidence strengthens board as company expands into connected TV, e-commerce and OTT.
MUMBAI: Dish TV has just been served a near-perfect vote of confidence and the shareholders have dished it out in style. Shareholders of the DTH operator have approved the appointment of three new Independent Directors with an overwhelming 99.49 per cent approval. The three appointees are Mr Arun Kumar Kapoor, Ms Heena Naishadh Bhatt and Mr Ashok Anant Paranjpe.
The strong mandate reflects continued investor faith in the company’s strategy, disciplined execution and long-term value creation. It comes as Dish TV focuses on stabilising its core DTH business while actively scaling new verticals connected TV platform VZY, B2B e-commerce ShopZop, and OTT service Watcho to build a more diversified and resilient growth trajectory.
Dish TV India Limited, CEO & executive director Manoj Dhobhal said, “We are encouraged by the shareholders’ approval of the appointment of the Independent Directors and sincerely thank them for their continued trust and confidence. The Board is already benefiting from the Directors’ collective experience, which will further sharpen strategic focus and support disciplined execution.”
With a fresh, strengthened board in place, Dish TV is well positioned to navigate the evolving media landscape. In a sector where every percentage point matters, a 99.49 per cent thumbs-up is the kind of ringing endorsement that suggests the company’s recipe for the future is already tasting right.
