Brands
Brands woo Mumbai voters with offers
MUMBAI: Political parties may have succeeded in getting Mumbaikars to step out and cast their vote but brands are taking a step further in wooing all those who fulfilled their duty on voting day. Here’s looking at what’s on offer for inked customers:
Vote today, party tomorrow
Today being a dry day, DDB Mudra Max, which has been running an interesting initiative titled ‘Operation Black Dot’ for the last few months, is hosting what it calls a ‘voters’ party’ tomorrow for first-time voters at one of the suburban outlets of Hard Rock Café. While Myra Wines is serving a complimentary glass of wine at restaurants such as The Table, Salt Water Café and Smoke House Deli in SoBo. Blue Frog is offering free entry tomorrow. The pub has also asked those who voted to take selfies with a pint of GBC beer and post them on their social pages. The first 25 to do so will be getting the second pint free.
Food for vote
Just flash your inked finger and avail some cool offers at places like Sun-N-Sand, Sahara Star, Dominos, KFC, Ice Cream Works, Le 15 Patisserie, Bistro Café, Ramada Goa Portuguesa, 6th Street Yogurt, Cream Centre, Grain & Bagel Café, Debonairs Pizza, Spaghetti Kitchen, Bombay Blue, Noodle Bar, Copper Chimney and The Little Door.
![]() |
Go shop
The likes of Spykar, bYSI and It’s our Studio are offering discounts on apparel and other products.
![]() |
Pamper your hair
Lakme Salon is offering a 50 per cent discount at all outlets across the city while Trinity Salon is offering free haircuts to those who come flaunting their ‘Kaala Teeka’. Taj salons across Taj properties have come up with cool offers as well.
While brands took the initiative to ensure good voter turnout, seems like Mumbaikars were not wooed enough to go and vote.
Brands
Hyundai and TVS Motor partner to develop electric three wheelers
Joint development pact targets last mile mobility with localisation push
MUMBAI: Three wheels, one big ambition and a charge towards the future. Hyundai Motor Company and TVS Motor Company have signed a joint development agreement to co-create electric three-wheelers (E3Ws), aiming to crack India’s complex last-mile mobility puzzle. The collaboration moves beyond concept talk into execution mode, building on the E3W prototype first showcased at the Bharat Mobility Global Expo 2025. The goal now is clear, design, develop and commercialise a purpose-built vehicle tailored to Indian roads, riders and realities.
Under the agreement, Hyundai will lead design and co-development, bringing its global R&D muscle and human-centric engineering approach to the table. TVS Motor, meanwhile, will anchor the product on its electric platform, leveraging deep three-wheeler expertise and local market insight. It will also handle manufacturing and sales in India, with an eye on exports down the line.
The timing is strategic. India remains the world’s largest three-wheeler market, where affordability, durability and adaptability often outweigh sheer innovation. The upcoming E3W aims to strike that balance combining advanced technology with practical features such as adaptive ground clearance for monsoon-hit roads, improved thermal management for tropical climates, and flexible interiors suited for passengers, cargo or emergency use.
A key pillar of the partnership is localisation. Major components will be sourced and manufactured within India, a move expected to strengthen the domestic supply chain, create jobs, lower costs and improve after-sales support.
The shift from prototype to production will involve rigorous testing, certification and refinement to meet regulatory standards and consumer expectations. Dedicated cross-functional teams from both companies are already in place to accelerate timelines.
At a broader level, the tie-up reflects a growing trend in mobility, global players partnering with local specialists to navigate emerging markets. For Hyundai and TVS, the bet is that combining scale with street-level insight could unlock a new chapter in sustainable urban transport, one that runs not just on electricity, but on relevance.










