Brands
Brands go creative for 2020 mood calendar meme trend
NEW DELHI: If people could borrow something from Harry Potter this year, it would probably be the time turner. Who wouldn’t want to go back and undo the year 2020 or stop COVID2019 from crippling the world?
But since Muggles can’t do that, they must make do with the memes. Social media never backs out from coming up with a new challenge every now and then. This time, a new challenge is keeping netizens busy – 2020 mood of the month.
It all started when celebrity Reese Witherspoon shared a meme capturing the many moods people felt in the year. Captioned “Yup. #2020,” Witherspoon’s Instagram post garnered over 1.4 million likes, showing just how deeply the meme resonated with people. It was widely shared and appreciated by netizens. From Priyanka Chopra, Mindy Kalang to many celebrities followed the trend but how can brands lag in the trend race?
Many OTT players and entertainment brands leveraged this opportunity and came up with their own memes resonating with their audiences. Brands too tried to showcase the mood of the people in the year 2020. Here are some brands who decided to join the bandwagon:
1. Sony Pix India:
2. Sony Liv:
3. Kotak Mahindra Bank:
Sony Sports: https://www.facebook.com/SonySportsIndia/posts/3205422396209857
5. South Africa Tourism:
6. Warner Bros. Tv
This seems right. pic.twitter.com/hGEHbZmL0Q
— Warner Bros. TV (@warnerbrostv) August 5, 2020
7. Netflix India:
8. Amazon Prime Video India:
9. Alt Balaji:
10. MTV Beats:
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
