Brands
Brands go creative for 2020 mood calendar meme trend
NEW DELHI: If people could borrow something from Harry Potter this year, it would probably be the time turner. Who wouldn’t want to go back and undo the year 2020 or stop COVID2019 from crippling the world?
But since Muggles can’t do that, they must make do with the memes. Social media never backs out from coming up with a new challenge every now and then. This time, a new challenge is keeping netizens busy – 2020 mood of the month.
It all started when celebrity Reese Witherspoon shared a meme capturing the many moods people felt in the year. Captioned “Yup. #2020,” Witherspoon’s Instagram post garnered over 1.4 million likes, showing just how deeply the meme resonated with people. It was widely shared and appreciated by netizens. From Priyanka Chopra, Mindy Kalang to many celebrities followed the trend but how can brands lag in the trend race?
Many OTT players and entertainment brands leveraged this opportunity and came up with their own memes resonating with their audiences. Brands too tried to showcase the mood of the people in the year 2020. Here are some brands who decided to join the bandwagon:
1. Sony Pix India:
2. Sony Liv:
3. Kotak Mahindra Bank:
Sony Sports: https://www.facebook.com/SonySportsIndia/posts/3205422396209857
5. South Africa Tourism:
6. Warner Bros. Tv
This seems right. pic.twitter.com/hGEHbZmL0Q
— Warner Bros. TV (@warnerbrostv) August 5, 2020
7. Netflix India:
8. Amazon Prime Video India:
9. Alt Balaji:
10. MTV Beats:
Brands
Oyo parent Prism appoints former Sebi chief Ajay Tyagi to Board
Former market regulator joins Prism to strengthen governance for IPO
NEW DELHI: Prism, the parent entity of Oyo, has appointed former Sebi chairman Ajay Tyagi as an independent director, as the hospitality firm gears up for its planned Rs 6,650 crore initial public offering (IPO).
Tyagi, a 1984-batch IAS officer, served as chairman of the Securities and Exchange Board of India (SEBI) from 2017 to 2022. His appointment is aimed at strengthening the company’s governance framework and providing strategic oversight as it moves closer to a public listing.
He joins a high-profile board that already includes several prominent names from global business and policy circles. These include Troy Matthew Alstead, former CFO and group president of Starbucks; Aditya Ghosh, co-founder of Akasa Air; Deepa Malik, paralympic athlete and Padma Shri awardee; William Steve Albrecht, professor of accountancy at Utah State University; and Bejul Somaia, partner at Lightspeed Venture Partners.
Prism founder Ritesh Agarwal, said Tyagi’s experience in capital markets regulation and public-institution stewardship will be critical as the company scales operations and enhances long-term accountability.
The company recently filed preliminary papers with Sebi to raise Rs 6,650 crore through a confidential route. Market sources estimate its valuation will be in the range of $7 billion to $8 billion.
Over the course of his career, Tyagi has held senior roles in the ministry of finance, where he oversaw investment policy and financial-sector reforms. His induction to the Prism board signals a renewed focus on aligning the company’s internal standards with the stringent requirements of public markets as it advances toward its IPO.
