MAM
Bodycraft expands footprint with new outlet in Gurugram
Mumbai: Bodycraft, a beauty and wellness chain, has opened its second flagship store in Gurugram’s Sector 49. Spanning an impressive 4,656 sq. ft., the new store combines a luxurious salon with an advanced derma-cosmetology clinic, offering a premium experience to its clients.
The store was inaugurated by renowned skincare educator and TEDx speaker, Chetali Chadha, alongside Dr. Mikki Singh, founder and medical director of Bodycraft Clinics. This marks the brand’s 23rd location in India, strengthening its position as a pioneer in the beauty and wellness industry for over 27 years.
Founded in 1997 by visionary entrepreneur Mrs. Manjul Gupta, Bodycraft has steadily expanded across the country. The Sector 49 store underscores the brand’s ongoing commitment to innovation, solidifying its position as a leading beauty and wellness chain. With plans to open more stores in the coming years, Bodycraft remains dedicated to meeting the evolving needs of its clientele.
Bodycraft Salons founder and director Manjul Gupta, expressed excitement about reaching a fresh audience in Gurugram: “This part of Gurugram has a thriving corporate crowd that places great importance on personal grooming and wellness. We anticipate this segment will form a significant portion of our clientele. With the wedding season in full swing, our bridal services are expected to be in high demand over the coming months. Our team of globally certified experts is ready to help clients look and feel their best.”
The wellness chain offers premium clinic services that cater to some of the most in-demand new-age treatments in the industry, including Hydra Facials, IV Wellness Therapy, Hair Regrowth Treatments, Laser Hair Reduction, Slimming & Body Contouring (CoolSculpting, Lipo Laser, and Onda Cool), as well as Injectables (dermal fillers, wrinkle relaxers) and Skin Boosters (Volite and Profhilo).
Bodycraft Clinics, co-founder and Medical director Dr. Mikki Singh highlighted the relevance of their offerings in the Gurugram market, said, “Gurugram residents prioritize their health and wellness, and they are exceptionally knowledgeable about clinical treatments. Our comprehensive portfolio caters to their diverse needs, from skin to body care. With the region experiencing harsh winters—both in terms of temperature and pollution levels—we expect a surge in demand for Hydra Facials and Skin Booster treatments, which address these seasonal challenges using internationally approved techniques to restore and enhance skin texture and glow.”
Bodycraft CEO Sahil Gupta shared his enthusiasm for appealing to a diverse audience, said, “This year has been phenomenal for store launches, and it’s heartening to see our loyal client base grow with every opening. The new flagship store welcomes people of all ages—teenagers love our nail services, while clients in their 60s enjoy our medi-facials. Our first Gurugram outlet at DLF Phase 1 has seen great traction, and we’re confident this flagship store will continue to delight our patrons.”
With a legacy of over 27 years, Bodycraft continues to deliver personalized beauty and wellness experiences, catering to every individual’s needs with excellence and expertise.
Brands
Estée Lauder to shed 10,000 jobs as new boss bets on digital shift
The cosmetics giant raises its profit outlook but stays silent on a possible merger with Spain’s Puig, as job cuts deepen and a three-year sales slump weighs on the turnaround
NEW YORK: Stéphane de La Faverie is not done cutting. Estée Lauder announced on Friday that it plans to eliminate as many as 3,000 additional jobs, taking its total redundancy programme to as many as 10,000 roles, up from a previous target of 7,000 announced a year ago. The company, which owns La Mer, The Ordinary, Tom Ford, and Aveda, employs roughly 57,000 people worldwide. The mathematics of what is now being contemplated is stark.
The fresh round of cuts is expected to generate a further $200 million in savings, bringing the total annual savings from the programme to as much as $1.2 billion before taxes. That money, De La Faverie has made clear, will be ploughed back into the turnaround.
A CEO in a hurry
De La Faverie, who took the helm in January 2025, inherited a company that had endured three consecutive years of annual sales declines. His response has been to move fast and cut deep. A significant portion of the latest redundancies reflects his push to reduce headcount at US department stores, long a cornerstone of Estée Lauder’s distribution model but now a channel in structural decline. In their place, he is accelerating the shift toward faster-growing online platforms, including Amazon.com and TikTok Shop, a pivot that is reshaping not just where Estée Lauder sells but how it thinks about its customers.
The numbers are moving in the right direction
Despite the pain, there are signs the medicine is working. Estée Lauder raised its profit outlook for the remainder of the fiscal year, guiding for adjusted earnings per share in the range of $2.35 to $2.45, above analyst estimates and a notable step up from the $2.05 to $2.25 range it had guided for in February. Organic net sales growth is expected to come in at 3 per cent, the company said, at the high end of the range it set out in February.
The share price tells a mixed story. After De La Faverie took charge, the stock surged nearly 60 per cent, buoyed by investor optimism that a longtime company insider could finally arrest the decline. But 2026 has been rougher: the shares have fallen 27 per cent this year, weighed down by disappointing February results and the overhang of unresolved merger talks with Spanish beauty giant Puig Brands SA. The company gave no additional details about those discussions on Friday, leaving the market to guess.
Silence on Puig
The proposed tie-up with Puig remains the most consequential unknown hanging over Estée Lauder. A deal with the Barcelona-based group, which owns brands including Carolina Herrera and Rabanne, would reshape the global luxury beauty landscape. But with nothing new to say and a turnaround still very much in progress, De La Faverie is asking investors to trust the process.
Three years of sales declines, 10,000 job cuts, and a merger that may or may not happen. At Estée Lauder, the overhaul has barely started.
