MAM
BluSmart celebrates World EV Day by honoring its driver-partners
Mumbai: On the occasion of World EV Day (9 September), BluSmart, a pioneer in India’s electric vehicle revolution, unveils its heart-warming campaign titled ‘Drivers Of Change’. This initiative pays tribute to the unsung heroes behind the wheel – BluSmart’s dedicated driver-partners who have played a pivotal role in the company’s mission to decarbonize urban mobility.
The ‘Drivers Of Change’ video was conceptualized by BluSmart’s in-house team along with Cellar Door Productions. It offers a compelling glimpse into a day in the life of these driver-partners. It goes beyond showcasing their daily routines; it captures the spirit, commitment, and passion they bring to their work. These driver partners are not just chauffeurs; they are the true champions of India’s EV revolution.
BluSmart’s journey has been powered by these remarkable individuals who have traversed the streets of Delhi NCR and Bengaluru, ensuring comfortable, eco-friendly rides for users every day. On World EV Day, BluSmart expresses its deep gratitude to these #DriversOfChange, who have collectively saved over 20 million kgs of CO2 emissions, completing more than 270 million clean kilometers.
The video highlights the human side of the EV revolution by focusing on the people who drive it forward. It showcases how these driver partners have not only contributed to BluSmart’s success but also experienced life-changing transformations through their association with the company.
The ‘Drivers Of Change’ video was rolled out on social media on 9 September.
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
