MAM
Blaupunkt now offers the suite of Audio Products on its official website
New Delhi, March 2020: After gaining a huge success in India, Blaupunkt, renowned German Tech Brand,known for its innovation and advanced technology now offers the suite of personal and audio products on its official website in India.The company is offering special discounts on their products to drive consumers to its official websiteand to offer the Indian consumers with all major payment options available.
The strategic move to offer brand’s products on its own website will enable shoppers to select their favorite audio products directly from Blaupunkt’s official website https://blaupunktaudio.in/ available at competitive prices. Though the company will now sell its products online, they will also be available on third party ecommerce websites to reach a wider audience.
Blaupunkt, a global leader in the audio technology for over 95 years entered in India with its diverse audio product line in year 2017. Typical in German Style they combine durability and advance sound tech into their entire audio product line launched in India. They have a range of truly wireless earphones, wireless headphones, neckbands. Top sellers in India are their Soundbars range in both wired and wireless category. The entire Blaupunkt audio product line in India incorporates best of features, style and technology. Blaupunkt products deliver rich audio experience to all Indian music lovers.
Speaking about the benefits for consumers, SukheshMadaan CEO, Blaupunkt Audio said, “We see that most of our target audience demands the best products to be available in a wide range of options. We want to give extra confidence to end consumers and maximum information about the products through our portal.
He further added, there is lot of limitations when you sell through third party portals and selling directly through our website will build up loyalty for our consumers since we will be running a lot of loyalty program offers. We will also be giving away exclusive voucher gifting to our customers.
MAM
G-Shock launches GA-2100CM series with camouflage design
New sand and grey variants priced at Rs 10,995 each in India.
MUMBAI: Time just got a little more tactical and a lot more stylish. G-Shock has unveiled the GA-2100CM series, a fresh update to its popular GA-2100 line, bringing a camouflage twist to one of its most recognisable silhouettes. For the first time in the 2100 series, the watches feature G-Shock’s original camouflage pattern, subtly embedding the brand’s signature ‘G’ motif into the design. The move signals a shift towards more design-led storytelling, blending rugged functionality with fashion-forward detailing.
The new series introduces two colour variants sand (GA-2100CM-5A) and grey (GA-2100CM-8A) extending the model’s appeal across both streetwear and outdoor-inspired aesthetics. Built around the brand’s signature octagonal bezel and hybrid analogue-digital display, the watches retain a clean, modern look while adding layered visual depth.
Under the hood, the GA-2100CM continues to lean on performance. It features the Carbon Core Guard structure for durability, while maintaining a slim, lightweight profile suited for everyday wear. Functional elements include world time across 31 time zones, a 1/100-second stopwatch, countdown timer, LED light and 200-metre water resistance.
In line with evolving material choices, select components use bio-based resin, pointing to a gradual shift towards more sustainable design without compromising on toughness.
Priced at Rs 10,995, the GA-2100CM series is available across Casio India stores and online platforms.
As watch brands continue to balance utility with identity, G-Shock’s latest drop makes its intent clear, durability may be the legacy, but design is the new frontier.
