Brands
Birla Ayurveda launches medicines and personal care products
MUMBAI: Birla Ayurveda, a part of the Yash Birla Group, launched its collection of personal care products and medicines. The range spreads across four personal care products that include, aloevera face wash, aloevera gel, Kizhi kit and ache oil as well as four Ayurvedic herbs including Shilajit, Brahmi, Ashwagandha and Shatavari, along with four proprietary medicines namely Novajoint, Abdoplus, Arshotex and Eveshor.
A part of The Yash Birla Group, Birla Ayurveda is renowned for successfully treating aliments such as chronic arthritis, sinusitis, migraine, slip disc, lumbar spondylitis, sciatica, stress, obesity and asthma, as well as neuromuscular and skin related disorders.
The company believes that the skin is the most sensitive part of the body and a constant exposure to chemicals and artificial ingredients can lead to skin ailments. That is why it is important to invest in natural products.
“We are very excited to enter the personal care segment as well as the pharmaceutical segment, with our products being natural and chemical free. The products are tested to ensure they are safe, and both the medicines and personal care products are available at an affordable cost. Today, the buyers are very conscious about what they buy and see value in spending on products” said Mr. Ashish Thakur, CEO, Birla Ayurveda.
The products are available on the company’s website and across various online portals including shophealthy.in and med life. The company is further looking to expand the distribution and availability.
Brands
Ekart expands IKEA partnership with EV deliveries in Chennai
3PL to handle 600 plus products with 48 hour delivery via EV fleet.
MUMBAI: Flatpacks are going electric and your sofa might now arrive with a smaller carbon footprint. Ekart has expanded its partnership with IKEA to power last-mile deliveries in Chennai, doubling down on speed, scale and sustainability in one of India’s key urban markets. Under the collaboration, Ekart will manage end-to-end large-format deliveries for IKEA across the city using a 100 per cent dedicated electric vehicle fleet. The move makes Chennai the second major market after NCR-Delhi where Ekart handles IKEA’s last-mile logistics, signalling a broader rollout of EV-led supply chains.
The mandate is no small load. Ekart will oversee deliveries for over 600 products from IKEA’s catalogue, ranging from furniture to home décor—categories that demand specialised handling and precision logistics.
Backed by its technology-driven fulfilment network, Ekart is targeting deliveries within a 48-hour window, offering real-time tracking and end-to-end visibility from warehouse to doorstep. The focus is clear: faster turnarounds without compromising on control or customer experience.
The EV-first model also aligns with both companies’ sustainability goals, as urban logistics increasingly shifts towards zero-emission solutions. For IKEA, which continues to expand its omnichannel presence in India, reliable and eco-conscious last-mile delivery is becoming central to scale.
For Ekart, the partnership reinforces its positioning as an enterprise-grade logistics player in large-format commerce. The company already supports over 1,800 retail, D2C and enterprise brands, spanning last-mile delivery, part-truckload services and warehousing.
As India’s logistics ecosystem evolves, this collaboration highlights a growing trend: delivery is no longer just about distance, it’s about efficiency, experience and increasingly, emissions.
