MAM
Beximco to sponsor Bangladesh team for cricket Worl Cup
MUMBAI: The Beximco Group is the official sponsor of the Bangladesh cricket team for the upcoming ICC Cricket World Cup.
Earlier Grameenphone was the sponsor but pulled out due to a conflict of interest with an ICC sponsor, Reliance Commmunications.
Beximco was the only bidder and will pay the floor price of Taka 35 million.
Bangladesh Cricket Board (BCB) CEO Manzur Ahmed said, “Only Beximco took part in the bidding process. There was no scope for negotiation. This is the highest amount we got from team sponsorship. This amount is for the six first round matches and the sum will be increased on a pro rata basis if Bangladesh progresses in the tournament.”
MAM
Shoppers Stop elevates Biju Kassim as GSS Beauty CEO
Move comes as GSS Beauty scales global brand partnerships in India.
MUMBAI: From store shelves to global shelves, the beauty game is getting a sharper makeover. Shoppers Stop has elevated Biju Kassim as managing director and chief executive officer of Global SS Beauty Brands Limited (GSSBB), signalling a stronger push into the premium beauty segment. The move builds on Kassim’s role in setting up GSSBB, a wholly owned subsidiary that has quickly positioned itself as a fast-growing distribution platform for global beauty brands in India. The unit has been central to Shoppers Stop’s ambition of expanding its footprint in the high-margin beauty and luxury categories.
Chairman Nirvik Singh noted that Kassim’s experience across the beauty ecosystem and his understanding of premium and luxury consumers would help steer the next phase of growth. The focus, he indicated, will be on sharpening the company’s beauty portfolio and scaling partnerships with international brands.
Kassim, for his part, steps into the role at a time when India’s premium beauty market is undergoing rapid evolution, driven by rising consumer aspirations and increased access to global labels. He highlighted that GSSBB will remain a key strategic pillar, with an emphasis on expanding brand partnerships, enhancing consumer experiences and driving growth across markets.
As global beauty brands continue to eye India as a high-growth destination, Shoppers Stop’s bet is clear: owning not just the shelf, but the entire beauty ecosystem behind it.
