Ad Campaigns
Ayushmann Khurrana returns in new Agoda campaign
Mumbai: Digital travel platform Agoda launched a new campaign featuring India’s global superstar Ayushmann Khurrana. It marks the third collaboration between Ayushmann and Agoda, after the successful ‘fridge magnets’ video and an innovative AI campaign.
In the new video, Ayushmann once again showcases his many travels. Flaunting his wall filled with travel photos, Ayushmann shows his versatility and impresses his friends by rapidly speaking in different accents from the locations he has visited. Ultimately, he explains that these trips are made possible thanks to Agoda’s affordable prices. The video marks Agoda’s second TV ad in India.
Ayushmann Khurrana, who recently traveled to New York City with Agoda, stated “Both in travel and in acting, I always look to push boundaries. I love that Agoda enabled me to do both. I received such a positive response to our first collaboration with the ‘See The World For Less’ campaign, and I’m very excited to share this new video with Indian audiences.”
Agoda senior country director India subcontinent and Maldives Krishna Rathi shared, “Agoda is rapidly gaining the reputation in India as the platform with great value deals and an extensive selection of accommodations, flights, and activities. Having Ayushmann as our brand ambassador has contributed to even more awareness of our great prices. The new campaign is charming, fast-paced, and most of all, fun. All qualities that perfectly match Ayushmann’s talents and Agoda’s brand aspirations.”
Agoda has been active in India since 2008 and connects both Indian travelers and international tourists with over 4.2 million holiday properties globally.
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
