MAM
Amitabh, Salman make it to top 5 in the CYL study
MUMBAI: Amitabh Bachchan and Salman Khan have first time made to the top 5 of the Characters Youth Loves (CYL) study of Ormax Media.
While Bachchan, thanks to Kaun Banega Crorepati, climbed to No. 2, Khan (Bigg Boss 5) jumped to No. 3 position in the list.
MTV VJ Rannvijay has, however, retained his numero uno position as the most popular character amongst youth. But Raghu (MTV Roadies) has moved down to the No. 4 position from No. 2 in the last track.
Hrithik Roshan (Just Dance) continues to be at the No. 5 position.
The track was conducted during September-November this year. CYL is a quarterly study done to track the favourite reality show characters (contestants, hosts and judges) among the youth, along with reasons for preference.
The study was conducted among 1,120 male and female respondents, 15-24 years, SEC AB, across four cities – Mumbai, Delhi, Lucknow and Bhopal.
MAM
Shoppers Stop elevates Biju Kassim as GSS Beauty CEO
Move comes as GSS Beauty scales global brand partnerships in India.
MUMBAI: From store shelves to global shelves, the beauty game is getting a sharper makeover. Shoppers Stop has elevated Biju Kassim as managing director and chief executive officer of Global SS Beauty Brands Limited (GSSBB), signalling a stronger push into the premium beauty segment. The move builds on Kassim’s role in setting up GSSBB, a wholly owned subsidiary that has quickly positioned itself as a fast-growing distribution platform for global beauty brands in India. The unit has been central to Shoppers Stop’s ambition of expanding its footprint in the high-margin beauty and luxury categories.
Chairman Nirvik Singh noted that Kassim’s experience across the beauty ecosystem and his understanding of premium and luxury consumers would help steer the next phase of growth. The focus, he indicated, will be on sharpening the company’s beauty portfolio and scaling partnerships with international brands.
Kassim, for his part, steps into the role at a time when India’s premium beauty market is undergoing rapid evolution, driven by rising consumer aspirations and increased access to global labels. He highlighted that GSSBB will remain a key strategic pillar, with an emphasis on expanding brand partnerships, enhancing consumer experiences and driving growth across markets.
As global beauty brands continue to eye India as a high-growth destination, Shoppers Stop’s bet is clear: owning not just the shelf, but the entire beauty ecosystem behind it.
