MAM
Amitabh Bachchan is Kalyan Jewellers brand ambassador
MUMBAI: Amitabh Bachchan has been roped in as the brand ambassador of jewellery retail chain Kalyan Jewellers.
The announcement is in tandem with Kalyan‘s focus on becoming the preferred brand for jewellery in India.
Kalyan Jewellers MD T.S. Kalyanaraman said, “Signing on Mr. Bachchan is a strong step towards the evolution of the Kalyan brand and in line with our brand philosophy of trust and credibility. Kalyan‘s products are known for its combination of style and performance and world class quality. Mr. Bachchan embodies an exemplary blend of both style and performance, making him the ideal choice to endorse our products. With his remarkable appeal across all sections of people in the country, we are confident Mr. Bachchan will communicate our brand‘s attributes to our consumers effectively.”
Bachchan added, “Throughout my career I have been very selective about aligning myself with brands. Kalyan Jewellers are an iconic jewellery brand with a great heritage and strong presence in South India. I‘m overwhelmed to partner with them and represent the brand across India.”
The company will soon launch an ad campaign that will get national and international visibility. Bachchan will be endorsing Kalyan jewellers not only in North India but also will be used for commercials in South. He will act with the company‘s other brand ambassadors in South.
In the past, Kalyan has done campaigns to educate people about purity in gold, pricing malpractices in gold and cheating through offers and schemes. These campaigns were endorsed by popular South Indian actors like Nagarjuna, Prabhu, Sivrajkumar, Mammootty and Dileep. Bachchan‘s presence will render these campaigns a different dimension on a national scale, the company said.
MAM
Time brings TIME100 Next franchise to India with Reliance
List to spotlight 100 emerging leaders, gala set for December 2026 in Mumbai.
MUMBAI: It’s about time India’s next wave got a global spotlight and now, it’s on the list. New York-headquartered Time is expanding its TIME100 Next franchise to India, partnering with Reliance Industries Limited to launch TIME100 Next India, its first international extension of the rising leaders platform. The announcement was made at the Time100 Gala in New York by Jessica Sibley and Nita Mukesh Ambani, signalling a strategic push to tap into India’s growing influence across sectors.
The India edition will recognise 100 emerging leaders from the country and the global Indian diaspora, spanning business, science, sports, arts and social impact. The list will be curated by Time’s editorial team and published online, continuing the franchise’s focus on identifying individuals shaping the future.
The initiative will culminate in a gala event scheduled for December 2026 at the Nita Mukesh Ambani Cultural Centre, anchoring the platform within India’s cultural and business ecosystem.
TIME’s broader Time100 franchise has steadily expanded its global footprint since 2021 through events and impact-led initiatives. Executives noted that India’s growing pool of influential voices and innovators made it a natural next step for the platform’s international ambitions.
For Reliance, the partnership aligns with its broader push to support emerging talent and ideas on a global stage. For Time, it marks a timely bet on India not just as a market, but as a talent engine shaping the next chapter of global leadership.
