Brands
Akshat Shrivastava takes charge as head of brand marketing at Bestseller India
MUMBAI: Akshat Shrivastava has vaulted into a heavyweight role as head of brand marketing for Jack & Jones, Selected and Jack & Jones Junior at Bestseller India — a move that signals both momentum and muscle in India’s hyper-competitive fashion arena.
Shrivastava steps in after a two-year run as GM – marketing and PR at Reliance Brands, where he steered marquee launches and sharpened brand narratives across a sprawling luxury and premium portfolio. Before that, he spent over five years shaping Crocs India’s marketing engine, rising from marketing manager to senior manager and helping the brand gain cultural swagger.
His earlier innings include a three-year spell at V-Mart Retail driving visual communication, sales promotions, PR, digital marketing, campaign execution and CRM; a near four-year run at Media Moments leading PR, fashion communication, digital spends, influencer strategy and even IPL-linked sports management; and stints at India Infoline PreMIA and Starwood Hotels, where he cut his teeth in business development, corporate sales and trade marketing.
With Bestseller’s youth-charged denim, casualwear and premium fashion labels under his command, Shrivastava now has the runway to craft brand heat at scale — and he looks primed to hit the market at full throttle.
Brands
Magellanic Cloud names Syed Ameeruddin CEO of e-surveillance arm
Keeping a sharper eye on the future, Magellanic Cloud is putting a seasoned watcher in charge.
MUMBAI – Magellanic Cloud Ltd. has elevated Syed Ameeruddin as Chief Executive Officer of its e-surveillance business, bringing its iVIS and Provigil operations under a unified leadership to accelerate growth in intelligent monitoring and infrastructure solutions.
Ameeruddin, a nearly two-decade veteran of the company, steps into the role after leading the e-surveillance vertical. His career trajectory—from Business Development Manager to the top of the vertical—reflects a steady climb built on operational depth, client engagement, and strategic execution across multiple subsidiaries.
Over the years, he has played a central role in expanding the company’s footprint, strengthening client relationships, and streamlining operations. He has also been instrumental in integrating acquisitions, helping align new businesses with Magellanic Cloud’s long-term strategy while stabilising performance across diverse domains.
More recently, Ameeruddin has contributed to securing key mandates spanning railways, the National Highways Authority of India, and the BFSI sector—wins that have bolstered the company’s order book and deepened its presence in critical infrastructure.
Commenting on the move, Joseph Sudheer Thumma said Ameeruddin’s leadership has been “pivotal in shaping the e-surveillance business,” citing his ability to drive growth, build teams, and deliver strategic wins as key to the company’s journey. His elevation, Thumma added, is expected to further accelerate expansion in AI-driven surveillance and infrastructure solutions.
The transition comes as demand surges for AI-enabled monitoring, centralised command systems, and large-scale deployments across mission-critical environments. Magellanic Cloud’s e-surveillance segment—anchored by iVIS and Provigil—has emerged as a significant growth engine, delivering projects across banking, transport, highways, and public infrastructure.
In his new role, Ameeruddin will focus on scaling platform capabilities, expanding deployments in complex environments, and developing integrated solutions that enhance real-time intelligence and operational resilience. He will continue to serve as Chief Operating Officer of the company alongside his new responsibilities.
With this leadership shift, Magellanic Cloud is doubling down on its ambition to stay ahead in India’s rapidly evolving surveillance ecosystem—where seeing, increasingly, is not just believing, but predicting.
