MAM
Ajit Menon quits DDB Mudra; to join Dalmia Group
MUMBAI: DDB Mudra Group executive director, organisation development Ajit Menon has decided to move on. His next destination is the Dalmia Group where he will be executive director.
Menon will be based out of Gurgaon and in charge of HR and administration at Dalmia Group.
DDB Mudra Group is yet to find a replacement for Menon. The HR and administration functions will currently be divided between Sebastian Joseph (who has been recently elevated to the post of chief executive officer ) and Rita Verma who will take over the HR duties.
Talking to indiantelevision.com Menon said, “I have worked in almost all industries. The only industry left for me to work in was manufacturing. Dalmia is a traditional Indian company which has done very well for itself and is poised to take things to the next level. It is a similar situation to the one at DDB Mudra (before the takeover). It was an agency when I joined and I worked very closely with Madhukar Kamath to transform it into a communications group. It is the same challenge with the Dalmia Group, only that the scale is tenfold larger.”
Menon joined DDB Mudra Group (then Mudra Communications) in 2007 as executive vice president. In 2010 he was elevated to the post of Executive director- organization development. He has previously worked with Nirvava Business Solutions and WNS Global Services.
Menon was recently conferred with the Rashtriya Udyog Ratna award by the National Education and Human Resource Organisation and the Pride of HR award by Employer Brand Awards. In 2011, Menon won the ‘Exemplary Leader‘ Award at the Asia Pac Summit of the World HRD Congress.
Brands
Saugata Mukherjee exits SonyLIV after steering standout content run
Streaming chief signs off after a prolific phase of originals and awards
MUMBAI: SonyLIV is set for a leadership transition, with its executive vice president and head of content Saugata Mukherjee announcing his departure after a three-and-a-half-year stint that helped shape the platform’s creative identity.
In a reflective note shared publicly, SonyLIV executive vice president and head of content saugata mukherjee described his tenure as more than just building a slate of shows, calling it “a shared belief in stories, in risks, in pushing ourselves a little further every single day”. He pointed to a wide-ranging line-up including The Hunt, Mayasabha, Kankhajura, Black White and Gray, Four and Half Gang, Kuttram Purindhavan, Real Kashmir Football Club, Maharani S4 and Freedom at Midnight S2 as a fitting close to his journey with the platform.
Mukherjee credited the team’s resilience through “crazy deadlines, uncertain moments and audacious choices”, adding that what stood out most were the quieter wins and collective spirit behind the scenes. “Some goodbyes are harder than others. This is one of them,” he noted, signalling an emotional sign-off.
During his tenure, Mukherjee oversaw content strategy, commissioning and original programming across languages and genres, helping SonyLIV cement its position in India’s increasingly competitive streaming landscape. The platform’s catalogue under his watch included critically acclaimed titles such as Scam 1992, Maharani, Rocket Boys, Tabbar, Gullak and Freedom at Midnight, collectively earning over 100 industry awards and several international nominations.
Before rejoining SonyLIV in 2022 as EVP, Mukherjee had a brief stint at HBO Max under Warner Bros. Discovery, where he led India content strategy and worked on the platform’s global rollout. Earlier, he held senior creative roles at Disney+ Hotstar and Star TV Network, shaping original programming during the early days of India’s OTT boom.
His career began in publishing, with leadership roles at Pan Macmillan and HarperCollins Publishers, where he worked closely with some of India’s most prominent literary voices.
Mukherjee’s exit marks the end of a defining chapter for SonyLIV’s content journey. As the platform looks ahead, it does so on the back of a creative foundation that has consistently punched above its weight in a crowded streaming arena.
