Brands
AD100 2026 honours India’s leading architects and designers in Mumbai
MUMBAI: AD India staged its flagship AD100 2026 showcase in Mumbai, celebrating the country’s most influential architects and interior designers in a glittering ceremony at Taj Lands End. Presented by Asian Paints and supported by Haique Luxury Surfaces and Siemens, the annual list recognised 100 leading practices shaping India’s architectural and design landscape.
This year’s edition featured 18 new entrants, signalling a surge of young studios bringing fresh thinking and experimental approaches to the industry. The evening drew a high-profile crowd from architecture, design and culture, reflecting the growing stature of the AD100 as a definitive barometer of excellence.
Vikas Dilawari Architects clinched the excellence award for architectural restoration, while Romi Khosla Design Studios won the excellence award for a cultural institution for the MF Husain Museum in Doha.
Peer to Peer honours went to Pinakin Patel, Earthscape Studios, Kunal Maniar & Associates, Shonan Purie Trehan and Grounded, recognising outstanding contributions across diverse design disciplines.
AD India head of editorial content Mrinalini Ghadiok, said the 2026 list balanced legacy with a new generation of practices challenging conventions and expanding the language of architecture and interiors. Asian Paints managing director and chief executive Amit Syngle, highlighted the role of material innovation and design thinking in shaping future spaces.
The AD100 trophy, crafted from engineered stone, was unveiled as a symbol of enduring design values, blending architectural strength with material honesty.
Brands
EcoMedia Solutions launches EcoMeter to track carbon impact in media
New tool aims to bring real data and accountability to ads and events
GURUGRAM: EcoMedia Solutions has rolled out EcoMeter, a new solution designed to bring sharper carbon accountability to advertising, media, marketing and events.
Built on its proprietary EMS platform, EcoMeter aims to help brands and agencies measure the environmental impact of campaigns and on-ground activations using real-world data rather than broad estimates.
The move comes as sustainability gains traction across boardrooms, even as measurement within the advertising ecosystem remains patchy and often reliant on spend-based assumptions. EcoMeter attempts to change that by using localised emission factors and activity-based inputs, offering a more grounded view of carbon output.
“Today, most carbon calculations in our industry are derived from spends or broad averages. That does not reflect what is actually happening on the ground,” said EcoMedia Solutions founder & CEO Rumjhum Gupta. She added that the tool factors in variables such as location, execution and materials to deliver a more accurate picture.
The platform allows users to compare media choices based on environmental impact, plan lower-carbon campaigns and generate data-backed ESG and BRSR reports. It spans formats including OOH, DOOH, print, digital and live events, bringing sustainability into the same decision-making framework as cost and performance.
EcoMedia Solutions says the larger goal is to move the industry beyond surface-level sustainability claims towards measurable action. As scrutiny from consumers, investors and regulators intensifies, tools like EcoMeter could play a key role in helping brands back intent with credible data.
With this launch, the company is betting that the next big metric in advertising will not just be reach or ROI, but impact that can be counted in carbon.
