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91Brands names Sumit S Suneja director for growth & partnerships

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MUMBAI: Consumer brands platform 91Brands has appointed retail and expansion specialist Sumit S Suneja as founding member and director for growth and partnerships, marking a key early leadership move for the company.

Announcing the development, Suneja said he was excited to begin a new chapter with 91Brands, signalling his return to an entrepreneurial, build-from-the-ground-up role after a long corporate stint. His mandate will focus on accelerating growth, forging strategic partnerships and shaping the company’s market expansion roadmap.

Suneja brings over two decades of experience across retail, franchising, real estate and international markets. Most recently, he spent more than 16 years at Bestseller India, where he served as chief expansion officer and head of international markets, overseeing large-scale retail growth and cross-border expansion. Earlier in his career, he led the launch and scale-up of Cocoberry, India’s first premium non-fat frozen yoghurt brand, and founded Siters Retail Solutions, advising brands on retail, real estate and franchise strategy.

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With deep expertise in building brands, negotiating complex deals and scaling businesses across geographies, Suneja’s appointment adds seasoned heft to 91Brands’ founding team as it sets out to build its next phase of growth.

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Brands

Magellanic Cloud names Syed Ameeruddin CEO of e-surveillance arm

Keeping a sharper eye on the future, Magellanic Cloud is putting a seasoned watcher in charge.

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MUMBAI – Magellanic Cloud Ltd. has elevated Syed Ameeruddin as Chief Executive Officer of its e-surveillance business, bringing its iVIS and Provigil operations under a unified leadership to accelerate growth in intelligent monitoring and infrastructure solutions.

Ameeruddin, a nearly two-decade veteran of the company, steps into the role after leading the e-surveillance vertical. His career trajectory—from Business Development Manager to the top of the vertical—reflects a steady climb built on operational depth, client engagement, and strategic execution across multiple subsidiaries.

Over the years, he has played a central role in expanding the company’s footprint, strengthening client relationships, and streamlining operations. He has also been instrumental in integrating acquisitions, helping align new businesses with Magellanic Cloud’s long-term strategy while stabilising performance across diverse domains.

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More recently, Ameeruddin has contributed to securing key mandates spanning railways, the National Highways Authority of India, and the BFSI sector—wins that have bolstered the company’s order book and deepened its presence in critical infrastructure.

Commenting on the move, Joseph Sudheer Thumma said Ameeruddin’s leadership has been “pivotal in shaping the e-surveillance business,” citing his ability to drive growth, build teams, and deliver strategic wins as key to the company’s journey. His elevation, Thumma added, is expected to further accelerate expansion in AI-driven surveillance and infrastructure solutions.

The transition comes as demand surges for AI-enabled monitoring, centralised command systems, and large-scale deployments across mission-critical environments. Magellanic Cloud’s e-surveillance segment—anchored by iVIS and Provigil—has emerged as a significant growth engine, delivering projects across banking, transport, highways, and public infrastructure.

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In his new role, Ameeruddin will focus on scaling platform capabilities, expanding deployments in complex environments, and developing integrated solutions that enhance real-time intelligence and operational resilience. He will continue to serve as Chief Operating Officer of the company alongside his new responsibilities.

With this leadership shift, Magellanic Cloud is doubling down on its ambition to stay ahead in India’s rapidly evolving surveillance ecosystem—where seeing, increasingly, is not just believing, but predicting.

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