Brands
4700BC and Polar Bear redefine desserts with gourmet popcorn sundaes and milkshakes
Mumbai: Snacking brand – 4700BC has collaborated with Polar Bear Ice Cream Parlour, celebrated for their delightful sundaes and seasonal creations, to launch a spectacular menu featuring the exquisite 4700BC Himalayan Salt Caramel Popcorn on National Ice Cream Day.
This collaboration goes beyond the ordinary to introduce a fun and unique way to experience popcorn, bringing together the best of both brands. This partnership highlights the richness of Polar Bear’s ice creams and the exquisite taste of 4700BC’s Himalayan Salt Caramel Popcorn. The curated menu will feature delectable popcorn-infused sundaes and milkshakes, available at Polar Bear Ice Cream Parlours in Karnataka, Tamil Nadu, Telangana, Andhra Pradesh, and Maharashtra.
Customers can explore the newly launched menu at Polar Bear stores, featuring the choco pop sundae, butterscotch pop sundae, matinee popcorn sundae, and caramel popcorn milkshake. The mouth-watering matinee popcorn sundae and caramel popcorn milkshake will also be available online on Swiggy and Zomato
The recent collaboration aims to elevate caramel popcorn’s presence in the dessert market, establishing it as a must-have component in sweet creations.
4700BC founder and CEO Chirag Gupta said, “This collaboration with Polar Bear Ice Cream Sundaes is a testament to the versatility and quality of our snacks. We are excited to see our Himalayan Salt Caramel popcorn transcend its traditional snacking role and become an integral part of innovative dessert creations. By blending our luxurious popcorn with Polar Bear’s delightful sundaes and milkshakes, we aim to inspire new culinary experiences and set a new standard in the dessert industry.”
Polar Bear Ice Cream Sundaes founder Kishore Rai said, “We are excited to be the first to introduce such a unique product in the market. Partnering with 4700BC aligns perfectly with our mission to create consumer-centric and experience-driven ice cream sundae options. This collaboration allows us to offer our customers a new level of indulgence, combining the best ice cream and gourmet popcorn. It not only enhances our menu but also supports our growth and expansion plans by increasing our brand’s visibility across India.”
4700BC identified a growing demand for sweet snacks that combine distinctive flavour profiles, appealing textures, and aesthetic charm. By integrating gourmet popcorn into sundaes and milkshakes, 4700BC is redefining how consumers perceive popcorn. The Himalayan Salt Caramel Popcorn’s delightful salted caramel flavour and crunchy texture make it an irresistible addition to any treat.
After delighting taste buds across the country with exquisite snacking products, 4700BC is venturing into new territory with innovative popcorn-based treats. This perfectly aligns with the brand’s vision of introducing exciting new options for its customers.
Brands
Estée Lauder to shed 10,000 jobs as new boss bets on digital shift
The cosmetics giant raises its profit outlook but stays silent on a possible merger with Spain’s Puig, as job cuts deepen and a three-year sales slump weighs on the turnaround
NEW YORK: Stéphane de La Faverie is not done cutting. Estée Lauder announced on Friday that it plans to eliminate as many as 3,000 additional jobs, taking its total redundancy programme to as many as 10,000 roles, up from a previous target of 7,000 announced a year ago. The company, which owns La Mer, The Ordinary, Tom Ford, and Aveda, employs roughly 57,000 people worldwide. The mathematics of what is now being contemplated is stark.
The fresh round of cuts is expected to generate a further $200 million in savings, bringing the total annual savings from the programme to as much as $1.2 billion before taxes. That money, De La Faverie has made clear, will be ploughed back into the turnaround.
A CEO in a hurry
De La Faverie, who took the helm in January 2025, inherited a company that had endured three consecutive years of annual sales declines. His response has been to move fast and cut deep. A significant portion of the latest redundancies reflects his push to reduce headcount at US department stores, long a cornerstone of Estée Lauder’s distribution model but now a channel in structural decline. In their place, he is accelerating the shift toward faster-growing online platforms, including Amazon.com and TikTok Shop, a pivot that is reshaping not just where Estée Lauder sells but how it thinks about its customers.
The numbers are moving in the right direction
Despite the pain, there are signs the medicine is working. Estée Lauder raised its profit outlook for the remainder of the fiscal year, guiding for adjusted earnings per share in the range of $2.35 to $2.45, above analyst estimates and a notable step up from the $2.05 to $2.25 range it had guided for in February. Organic net sales growth is expected to come in at 3 per cent, the company said, at the high end of the range it set out in February.
The share price tells a mixed story. After De La Faverie took charge, the stock surged nearly 60 per cent, buoyed by investor optimism that a longtime company insider could finally arrest the decline. But 2026 has been rougher: the shares have fallen 27 per cent this year, weighed down by disappointing February results and the overhang of unresolved merger talks with Spanish beauty giant Puig Brands SA. The company gave no additional details about those discussions on Friday, leaving the market to guess.
Silence on Puig
The proposed tie-up with Puig remains the most consequential unknown hanging over Estée Lauder. A deal with the Barcelona-based group, which owns brands including Carolina Herrera and Rabanne, would reshape the global luxury beauty landscape. But with nothing new to say and a turnaround still very much in progress, De La Faverie is asking investors to trust the process.
Three years of sales declines, 10,000 job cuts, and a merger that may or may not happen. At Estée Lauder, the overhaul has barely started.
