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Girliyapa and Robin Hood Academy come together for #CreateTogether campaign by Facebook

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MUMBAI: Girliyapa, the women centric brand from The Viral Fever (TVF) umbrella is known for tackling social issues through their creative and innovative content. This Republic Day, the channel has collaborated with zero-fund organization Robin Hood Academy to release a special video ‘Little Voices’ that tackles the issue of education for the underprivileged, for the #CreateTogether Campaign by Facebook. Starring internet sensations like Srishti Srivastava, Ahsaas Channa, Khushbu Baid and Shreya Mehta, the video motivates people to take a step towards getting out of their comfort zone and volunteering to educate under privileged children across the country.

#CreateTogether is a campaign by Facebook, to encourage creative collaborations around common ideas and causes. Robin Hood Academy, on the other hand, serves as a bridge between the street and schools, by giving children the tools and knowledge to embrace full-time education.

Understanding consumer psyche that most people have a desire to help underprivileged children but for numerous reasons tend to hold back; this video attempts to shatter these myths by giving people an easy and interesting solution!

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Nidhi Bisht, Creative Head, Girliyapa, said, “It is our firm belief to highlight various social issues of our time, but with a creative outlook. Little Voices lays particular emphasis on the importance of education for under privileged kids and how we can come together for this change. We’re glad to partner with Robin Hood Academy. Happy Republic Day”

Neel Ghose, Founder, Robin Hood Army, said “The Robin Hood Academy goal is simple – we aim to provide less fortunate children who live on the streets, the opportunity to learn and grow. #AcademyVoice is all about providing a platform for these kids to publicly voice their thoughts, dreams, and aspirations – they are the real future of our country. We are grateful to all our radio and media partners for giving our kids this once in a lifetime opportunity and are very excited to partner with the TVF team to take the kids voice to the masses.”

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Saket Jha Saurabh, the Head of Facebook Entertainment Partnerships India, said: “Content creators have strongly engaged communities on Facebook. When creators combine their creativity and talent to produce content, the outcome is not just more entertaining, but also brings more people together. We are excited about this #CreateTogether and this Republic Day special moment, is a compelling way to positively influence fans with a really relevant message.”

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iWorld

Meta plans 8,000 layoffs in new AI-led restructuring wave

First phase from May 20 may cut 10 per cent workforce amid AI pivot.

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MUMBAI: At Meta, the future may be artificial but the cuts are very real. The social media giant is reportedly preparing a fresh round of layoffs, with an initial wave expected to impact around 8,000 employees as it doubles down on its artificial intelligence ambitions. According to a Reuters report, the first phase of job cuts is slated to begin on May 20, targeting roughly 10 per cent of Meta’s global workforce. With nearly 79,000 employees on its rolls as of December 31, the move marks one of the company’s most significant workforce reductions in recent years.

And this may only be the beginning. Sources indicate that additional layoffs are being planned for the second half of the year, although the scale and timing remain fluid, likely to be shaped by how Meta’s AI capabilities evolve in the coming months. Earlier reports had suggested that total cuts in 2026 could reach 20 per cent or more of its workforce.

The restructuring comes as chief executive Mark Zuckerberg continues to steer the company towards an AI-first operating model, committing hundreds of billions of dollars to the transition. Internally, this shift is already visible: teams within Reality Labs have been reorganised, engineers have been moved into a newly formed Applied AI unit, and a Meta Small Business division has been created to align with broader structural changes.

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The trend is hardly isolated. Across the tech sector, companies are trimming headcount while investing aggressively in automation. Amazon, for instance, has reportedly cut around 30,000 corporate roles nearly 10 per cent of its white-collar workforce citing efficiency gains driven by AI. Data from Layoffs.fyi shows over 73,000 tech employees have already lost jobs this year, compared with 153,000 in all of 2024.

For Meta, the move echoes its earlier “year of efficiency” in 2022–23, when about 21,000 roles were eliminated amid slowing growth and market pressures. This time, however, the backdrop is different. The company is financially stronger, generating over $200 billion in revenue and $60 billion in profit last year, with shares up 3.68 per cent year-to-date though still below last summer’s peak.

That contrast underlines the shift underway. These layoffs are less about survival and more about reinvention. As Meta restructures itself around AI from autonomous coding agents to advanced machine learning systems, the question is no longer whether the company will change, but how many roles will be left unchanged when it does.

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