iWorld
Aircel launches combo pack 123 offering unlimited calling, data & videos
MUMBAI: Delivering on its commitment to offer the best value-for-money products and services, Aircel has introduced yet another exciting product – Aircel Combo Pack 123 that offers ‘unlimited’ benefits. The company has launched a recharge coupon of Rs.123 that offers unlimitedLocal Aircel to Aircel calling and unlimited Data (High speed for the first 500MB)* from 11 pm to 6 am. Going a step ahead to offer something ‘extra’, the pack also offers free downloads* of songs and videos all night from an exclusive portal as an additional benefit.
The new product has been carefully designed, keeping customer demands in focus, as the company continues to live up to its promise of listening to its customers. The special product comes with a validity of 14 Days in Karnataka.
Commenting on the launch of the Aircel combo pack 123, Aircel chief marketing officer Anupam Vasudev said, “At Aircel, our steadfast endeavor has been to catch the pulse of the customer needs for all that we offer, which must eventually delight them. We have seen great success in the past on products that ease phone usage at night, especially with the youth, and hence, we put together a product based on this trend. Our latest product, AircelCombo Pack 123, is an extraordinary one as it combines the three major services of the mobile phone today – Voice, Data and VAS, and offers this entire bouquet to customers at a highly affordable price. We’re confident that our customers will find a great deal of convenience and value-for-money.”
Aircel Combo Pack 123 been introduced as part of Aircel’s highly cost-effective propositions that areintroducedafter gathering profound insights on customer demand in the market.
iWorld
MS Dhoni invests in Kuku, joins Kuku TV as brand ambassador
Cricket icon backs AI storytelling platform, fronts Kuku TV campaign
MUMBAI: MS Dhoni has invested in Kuku and joined its short-form drama app Kuku TV as brand ambassador, signalling a high-profile bet on India’s fast-growing AI-led content space.
Kuku, a mobile-first storytelling platform, operates across formats with apps such as Kuku TV for micro-dramas, Kuku FM for audio content and Guru for learning-led entertainment. Founded in 2018, the company has scaled rapidly, crossing 350 million installs and building a catalogue of over 20,000 titles across multiple Indian languages.
Dhoni said his decision to invest and partner with the platform was driven by its distinct approach to storytelling and its strong growth trajectory. MS Dhoni said, “I chose to invest in Kuku, and also come on board as the ambassador for Kuku TV, because the platform really stood out to me. It has built a differentiated entertainment experience for audiences across India, spanning multiple languages and formats. The growth has been impressive, and I connect strongly with the founders, who come from small towns like mine and have built something of this scale. I believe in their vision of building an AI-driven storytelling platform from Bharat, for Bharat, and for the world.”
Founded by Lal Chand Bisu, Vinod Kumar Meena and Vikas Goyal, the platform positions itself at the intersection of technology and storytelling, using AI to create and distribute bite-sized content tailored to mobile audiences.
Sharing his perspective, Kuku co-founder and CEO Lal Chand Bisu said, “MS Dhoni is known for backing bold decisions that others might hesitate to take. At Kuku, we are also taking bold bets. That spirit of unconventional thinking resonates deeply with us.”
Adding to this, Kuku co-founder and COO Vinod Kumar Meena said, “Our beloved Thala is one of the rare personalities with truly nationwide appeal. As we build Kuku for all of India, that connection makes him a natural fit for us.”
Further, Kuku co-founder and CTO Vikas Goyal said, “MSD has a unique understanding of people. As we build for both creators and consumers, that perspective will be incredibly valuable, especially as we continue strengthening our AI-driven storytelling stack.”
Backing the momentum, Panthera Peak Capital managing director Nikhil Bhandarkar said, “Kuku’s vision, execution, and clarity of thought are exceptional, qualities that closely mirror MS Dhoni’s approach. We are excited to partner with the team as they build Kuku into a global entertainment platform.”
To mark the association, Kuku TV has rolled out the campaign Dhoni Watches Kuku TV, anchored by a brand film that plays on Dhoni’s instinctive decision-making. Built around short, engaging stories delivered in minutes, the campaign highlights the platform’s promise of quick, compelling entertainment.
With Dhoni stepping in as both investor and face of the brand, Kuku appears to be doubling down on its ambition to take AI-driven storytelling from India to a global audience, one short story at a time.
