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Brand continues ties with Chennai Super Kings and Sunrisers Hyderabad while adding Lucknow Super Giants for 2026 season.
‘Goonjega India’ campaign brings non-stop Team India action from May 28 to Diwali across TV and Sony LIV.
Fintech introduces cricket-themed rewards programme with assured digital gold and chance to win TV sets and scooter worth up to Rs 15 lakh.
With JioStar and Sony sitting on their hands, India's public broadcaster may be the only bidder left standing for the world's biggest football tournament
SPNI strengthens its football portfolio with domestic league addition for 2025-26 season.
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