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With the conditional access system (CAS) becoming a reality from July 2003, there is a marked increase in the number of marketing concessionaires or agents aggressively...
May 1 is Labour Day. 1 May will also go down in history as the day when cigarette advertising (of the type we have been used...
It’s the festival of lights. And for many the festival of noise courtesy exploding fireworks. In the hope of reducing the number of those belonging to...
Kya khoobsoorti tujhe deti hai sahas, ya sahas hi teri khoobsoorti?” These are the words of the couplet, that is recited on the soundtrack of the...
Traditionally on-air-promos (OAP) are the single largest and primary source of information of programmes for the viewers of any channel. The industry-wide average as per research...
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