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MUMBAI: Performance marketing is entering a harder, sharper, more automated era. Inflation is cooling, consumers are still bruised, AI is everywhere and trust is scarce. The...
MUMBAI: Omnicom Media has strengthened its digital leadership with the appointment of Anish Sawant as group head, digital, as the network sharpens its focus on data-led...
NATIONAL: Valentine’s Day 2026 has triggered a sharp surge in India’s hospitality market, with hotel bookings jumping by as much as 175 per cent in some...
NOIDA: When the remote stops working, you don’t throw it away, you change the batteries. Dish TV is trying something similar. Faced with falling subscription revenues...
MUMBAI: Major household names such as Hindustan Unilever, Dabur, Godrej Consumer Products, and Marico are preparing to loosen their purse strings, with advertising budgets set to...
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