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By VINAY KANCHAN The film pre production meeting – In actuality a meeting that takes place before one proceeds with an ad film shoot, but in...
MUMBAI: TV research and ratings giant Nielsen Media Research has suffered a setback in its efforts to introduce its new system, Local People Meter (LPM). US...
MUMBAI: One of India’s leading contributor to exports, The Gem & Jewellery Export Promotion Council (GJEPC) today announced the appointment of Hanmer & Partners, one of...
MUMBAI: In a quick reshuffle of portfolios following the exit of Tushar Shah, Sony Entertainment TV India has made Nina Jaipuria vice-president marketing of the network’s...
NEW DELHI: It seems to be boom time for the advertising agencies. Some of the top agencies are vying for various Zee channel accounts said to...
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