NEW DELHI: The Firm, a specialist marketing communications advisory agency has been launched in Delhi. The Firm has been founded by Parveen Ahluwalia, former...
When advertising and marketing professionals and trade publications talk about media independents in India, Media Direction is not a name that pops up first. It’s the...
Only properly structured and clearly legit and globally strong trademark holders would be able to protect themselves; the rest with generic business names based on dictionary...
MUMBAI: The ADAE group is all set to overhaul its branding and communication strategies, focused around customer centricity. Post the Reliance split Anil Ambani had inherited...
MUMBAI: Yesterday morning’s ad symposium organised by AAAI, saw Ogilvy chairman and NCD, Piyush Pandey talk about pushing the creative boundaries. He expressed disappointment that India...