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NEW YORK: DoubleClick has announced results of its Q1 2003 Ad Serving Trend Report based on more than 136 billion ads from thousands of clients. The...
MUMBAI: In a bid to strengthen its ties with the fast food Indian fan McDonald’s India has launched a Music Meal campaign. This is being done...
MUMBAI: Drinks firm Diageo has joined hands with the International Cricket Council (ICC). It has agreed a multi-brand, multi-region sponsorship for its Johnnie Walker and Red...
NEW YORK: It will tower above them all by being the world’s largest media services company! WPP Group has created a new parent company called GroupM...
Millions of entrepreneurs and thousands of account executives from major ad agencies all over the world are losing their sleep these days, most sleepwalking in search...
